About the role
This is an exciting opportunity for a talented marketing professional to join the growing team at Education Planet Global as a Marketing Specialist. In this full-time, Sydney-based role, you will be responsible for driving the company's marketing communications strategy and executing a range of digital and traditional marketing campaigns to raise brand awareness and drive new leads.
What you'll be doing
1. Develop and implement marketing strategies and plans to promote Education Planet Global products and services
2. Create compelling content such as social media posts, website copy, email newsletters, and blog articles
3. Manage and optimise the company's digital marketing channels, including website, social media, and paid advertising
4. Collaborate with the sales team to generate qualified leads and support the sales process
5. Analyse marketing data and campaign performance to continuously improve effectiveness
6. Stay up-to-date with industry trends and best practices to identify new opportunities
7. Support the planning and execution of events and tradeshows
8. Provide administrative and creative support for day-to-day marketing activities.
9. Prepare regular marketing reports and presentations for management.
10. Assist in budget planning, allocation, and monitoring for marketing campaigns.
11. Manage and update CRM systems with marketing and lead generation data.
12. Conduct market research to understand customer needs, preferences, and competitor activities
What we're looking for
1. 2-3 years of experience in a marketing communications or digital marketing role, ideally within the education or technology sector.
2. Strong written and verbal communication skills, with the ability to create engaging and persuasive content. Multicultural Language knowledge is a plus.
3. Proficiency in digital marketing tools and platforms, including social media, email marketing, and Google Analytics
4. Excellent project management skills and the ability to prioritise multiple tasks and deadlines
5. A collaborative and adaptable mindset, with a passion for learning and continuous improvement
6. Tertiary qualifications in marketing, communications, or a related field are preferred
7. A proactive, team-oriented approach, with strong problem-solving and adaptability skills.
8. Strong creative and analytical skills, with the ability to craft compelling campaigns and measure their effectiveness
What we offer
At Education Planet Global, we are committed to creating a supportive and inclusive work environment that empowers our employees to thrive. We offer competitive remuneration, flexible work arrangements, and opportunities for professional development and career growth. You'll also enjoy access to a range of employee wellbeing initiatives, including team social events, and more.
About us
Education Planet Global (E-Planet International) is a trusted education consultancy based in Australia, with its Corporate Office located in Perth and additional branches in Sydney and Adelaide. We specialise in providing comprehensive education and migration services to international students, including all types of student visas, education pathways, and migration support. Our team is dedicated to guiding students through every step of their academic and migration journey, ensuring they achieve their goals with the right advice and support.