About This Role
This role is responsible for guiding the delivery of key digital initiatives that support strategic ambitions. You will lead cross-functional teams to design and implement digital projects that enhance experiences, drive engagement, and improve operational effectiveness.
You will work collaboratively across departments to ensure projects are strategically aligned, well-scoped, and delivered to a high standard.
Core Responsibilities
* Deliver digital strategies ensuring a seamless journey from awareness to engagement.
* Plan, prioritise, and execute digital initiatives across platforms, leveraging best-practice marketing technology.
* Act as liaison between departments to ensure cohesive delivery aligned with strategic priorities.
* Provide digital insights and implement audience segmentation to deliver tailored content and engagement strategies.
* Drive collaboration across teams, manage risks, and ensure projects are delivered on time and to a high standard.
Essential Skills and Experience
* Postgraduate qualification and/or extensive experience in a similar role, leading complex projects in diverse organisations.
* Demonstrated experience leading the development and delivery of digital marketing and customer experience strategies, ideally in a higher education context.
* Demonstrated ability to drive transformational digital change, aligning initiatives with organisational strategy and managing delivery in a fast-paced environment.
* High-level interpersonal, influencing and negotiation skills, with exceptional oral and written communication abilities.
An experienced digital project leader with solid experience delivering complex initiatives in dynamic environments. You bring expertise in digital marketing, customer experience, and transformational change. You can influence and engage stakeholders at all levels while managing competing priorities with confidence and focus.