Description
1. Senior marketing communications leadership opportunity working with a market leading global company
2. 12 month fixed term maternity leave contract with the possibility of an extension in a great team
3. Flexible working conditions | Excellent organisational culture | Achieve your full potential
We believe in flexibility for you to explore your passions while making an impact through meaningful work within our inclusive workforce. That’s what #LifeAtCummins is all about.
We are looking for a talented Marketing Communication Manager to join our Asia Pacific Marketing Communications team.
Reporting to the Asia Pacific Communications Leader, you will manage and implement Marketing Communications strategy and brand building initiatives across Asia Pacific to drive demand for Cummins’ business, build our brand and grow our business by driving communications, social media, managing projects and building trusted stakeholder relationships.
In this role, you will make an impact in the following ways:
4. Manage and guide two junior employees
5. Create, leads and executes regional strategic marketing communications strategy, delivers tactics and measures success
6. Refresh and implement the social media strategy to build the regional brand
7. Organize customer events and trade show for the sales team
8. Work in partnership with sales team, global digital marketing operations and product marketing managers to create the marketing strategy, drive campaign planning and execution and monitor marketing effectiveness
9. Manage the design, development, tracking and execution of major omni-channel customer marketing campaigns to support lead generation through to sale
10. Build, lead, and manage relationships with stakeholders/leaders/vendors
11. Develop and implements digital marketing, virtual events and social media campaigns that generate demand, nurture leads through sales funnel
12. Understand and champions digital tools, trends, and channels with stakeholders
13. Champions Cummins brand: writes marketing communications, content, product/sales collateral and case studies for use across key sales channels to target audiences
14. Prepare and executes event planning and event logistics including virtual events/conferences.
15. Manage allotted budget monthly
16. Compile, analyze, and utilize metrics, data, and analytics. Report regularly on marketing effectiveness