Position Summary
The major responsibility of the role of Business Development Executive is to focus on driving sales in major customers across all channels, where, at a Field level, Energizer can influence decisions on trading terms, contracts, ranging, visibility and alignment to customer business plans across a geographic territory.
Within these customers, the BDE will seek to understand the customers' core business drivers and develop strong business relationships with key stakeholders pursuant to delivering Energizer sales performance. Under the guidance of the relevant National Account Manager and with the direction of the Regional Manager, you will support the Territory Manager(s) and merchandisers (internal and/or 3rd Party) to ensure you are capitalizing on available opportunities to maximize sales and overcoming challenges.
Responsibilities
* Territory Performance
o Deliver state sales targets. Utilizing our competitive promotional programs and O&A sales drives within each retail chain.
o Ensure sell-in of promotional & seasonal activities with our supporting MSO Groups.
o Ensure visibility & distribution targets are being delivered through store negotiations with key stakeholders.
o Identify and manage any O&A promotions with selected major MSO groups with the direction of our relevant National Account Manager(s).
o From time to time, and as necessary through the direction of Regional Manager, assist in other territories, states or regions to ensure total team performance.
o Develop, and follow a call cycle across all major retail chains.
* Customer Management
o Develop and manage major customer relationships within the State. These would include IGA MSOs, Store Area Managers and State/Regional Managers to ensure compliance and alignment to our Trading Terms.
o Maintain or obtain NEW customer trading terms with major MSO groups within the state at the direction of the Regional Manager.
+ Generate and deliver effective business reviews with our trading partners either quarterly or six monthly depending on customer requirements to educate, inform and influence change for favorable outcome. Including NDP's and Pack Changes.
+ Manage permanent visibility, range, distribution, planograms and relevant promotional programs across Batteries, Lights and Auto.
+ Manage key assigned ELWS customers branches to identify and capitalize on contract opportunities and influence ranging.
* Visibility
o Ensure tie-up to all head office negotiated off-location displays. By engaging with Store Managers or Group Managers to ensure compliance is achieved or follow an escalation process to resolve non-compliance as necessary.
o Ensure all displays sold in are aligned to both compliance and visibility objectives (location, range, stock weight and display type).
o Ensure that all displays (including home location) in retail outlets meet Energizer merchandising standards.
* Market Intelligence
o Provide management with competitor activity and market intelligence from customers and related sources across all channels of trade as and when required.
o Monitor product supply and delivery patterns and ensure customer inventory is being effectively managed to maximise sales.
* Merchandising Support
o Support State Territory Managers and Regional Manager with assistance to induct, coach and train Merchandisers (3rd Party).
o Review performance of 3rd Party compliance reports to isolate poor performance and training requirements.
Qualifications
* At least 2 years of experience in FMCG or retail experience (in roles such as: Category Analyst, Sales Representative, Territory Manager).
* University Degree Qualified.
* Excellent analytical skills and good at data interpretation.
* Excellent communication and presentation skills.
* Proficient knowledge and use of MS Office (Excel & PowerPoint). Nielsen and/or IRI would be an advantage.
Energizer is an equal opportunity employer, and we prohibit discrimination based on age, color, disability, marital or parental status, veteran status, national origin, race, religion, sex, sexual orientation, gender identity or any other legally protected status in accordance with applicable federal, state and local laws.
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