Brand & Marketing Manager
Location: Mile End, SA
Work Type: Full Time
Industry: Insurance, Financial Services, Marketing
The Role
Reporting to the Chief Operating Officer and Managing Director, the Brand & Marketing Manager will own the company's marketing strategy and execution — balancing strategic thinking with campaign management.
You'll be responsible for expanding market presence, strengthening brand identity, and driving lead generation across a variety of client segments and business streams.
Key Responsibilities
* Develop and implement integrated marketing strategies across all business units
* Lead content creation: articles, videos, social media, email newsletters, event collateral
* Tailor messaging for corporate, SME, aged care, aviation, and financial services audiences
* Ensure internal brand consistency while adapting messaging for varied audiences
* Manage CMS (Apache preferred) and oversee SEO strategy to grow digital reach
* Coordinate external agencies and contractors (social, design, digital)
* Manage the marketing budget and report on campaign ROI and performance
* Deliver executive-level reporting and insights to inform leadership decisions
What Success Looks Like
* Increased brand awareness and lead generation, particularly on the eastern seaboard
* Clear and measurable return on marketing investments
* A strong, consistent brand presence across all divisions and platforms
* Increased lead conversion and qualified opportunities for business development
What You'll Bring
* 5+ years' experience in marketing, ideally in financial services or insurance
* Marketing experience across any industry will be considered for this position
* Experience managing multi-entity or parent-company marketing strategies
* Solid understanding of Adobe Creative Suite (Photoshop, InDesign, Illustrator) - able to make small changes if needed
* Proven ability to manage third-party marketing and digital providers
* Experience with CMS platforms (Apache ideal; WordPress, Joomla, or Drupal relevant)
* Strong grasp of SEO and digital advertising strategies
* Budget management and data-driven reporting skills
* Bachelor's degree in Marketing or a related field
* Confident presenting to senior stakeholders and executives
Who You Are
* A self-starter who thrives on autonomy and accountability
* An excellent communicator with the ability to influence at all levels
* Energetic, collaborative, and adaptable in a fast-paced professional environment
Why Join Our Client?
* Lead and shape the entire marketing function across multiple service lines
* Work closely with executive leadership and make a real impact
* Exposure across both insurance and financial services sectors
* Convenient city-fringe location with on-site parking
* Enjoy a collaborative, high-performing, and supportive team environment
Australian work rights are required for this position.
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