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Marketing coordinator

Melbourne
St Kilda Football Club
Marketing Project Manager
Posted: 19 January
Offer description

Careers at the St Kilda Football Club represent a unique opportunity to work in a dynamic culture, where we recognise every individual impacts team success. It's a place where we lift, support, and challenge each other to be greater. And in that pursuit of greatness, we embrace the grit our journey requires.

The Club is at a pivotal moment in its history. With our AFL and AFLW programs building the Club into a new era, there is a palpable sense of excitement and possibility. This is an extraordinary time to join the team, as we implement a newly developed 5-year transformational strategy that will shape our future. As part of this transformation, we are building a legacy—and the timing of this opportunity is unprecedented.

This is your opportunity to make an impact that extends beyond the present, contributing to a legacy that will resonate through the generations.

At St Kilda, we understand who we represent, and the privileged position we hold as custodians of a football club built on more than 150 years of history. We're committed to growth, improvement, and innovation, and we're excited to bring new talent into the inner sanctum to help us reach these ambitious goals.

We are seeking a highly organised, values driven and innovative Marketing Coordinator to join our Brand, Marketing & Communications Team.

About the role

The Marketing Coordinator supports the delivery and implementation of the Club's marketing activity across a range of products, programs and experiences.

This role provides hands-on coordination and administrative support to ensure marketing initiatives are delivered efficiently, on time and to a high standard. You'll work closely with teams across the Club to bring campaigns to life, support fan and member engagement, and contribute to meaningful experiences on and off the field.

Success in this role is defined by the smooth execution of campaigns and strong support to the broader marketing team in achieving Club objectives.

Key Responsibilities

* Support the delivery of marketing campaigns and fan experience activations across paid, owned, earned and experiential channels
* Coordinate campaign assets and deliverables to ensure quality, consistency and timely execution
* Assist with digital and administrative tasks including eDM builds, website updates and campaign tracking
* Support campaign reporting and insights to drive continuous improvement
* Build positive relationships with internal stakeholders and external partners
* Contribute to game day and Club events as required
* Champion the Saints brand and values across all marketing activity

About you

You're an organised, proactive and detail-oriented marketer who enjoys working across multiple priorities in a fast-paced environment. You're collaborative by nature, curious about audiences and marketing effectiveness, and motivated by delivering high-quality work that connects fans and members to the Club.

You'll likely bring:

* Highly organised and detail-oriented, ensuring accuracy and consistency across all marketing activities.
* Creative thinker with an investigative mindset and strong customer focus.
* Strong understanding of marketing concepts, creative assets, and channel placement across EDM, social media, website and app as well as in-person and event-based activity.
* Collaborative and team-oriented, working effectively with internal stakeholders to deliver shared outcomes.
* Thirst for learning and desire to stay ahead of marketing and consumer trends.
* Proactive and adaptable, delivering high-quality work that supports Club objectives and enhances member and fan engagement.

What you need

* Tertiary qualification in Marketing, Communications, Business or a related field.
* Experience coordinating or supporting the delivery of marketing campaigns and projects across paid, owned and earned channels, as well as in-person and event-based activity.
* Experience tracking campaign performance, with a general understanding of key marketing concepts and strategies used to measure success across campaigns.
* Strong organisational and time management skills, with the ability to manage multiple priorities effectively.
* Experience and knowledge of digital marketing tools and platforms, including Meta Ads Manager, CRM Systems (e.g. salesforce), canva, website CMS and eDM software is highly regarded
* Excellent written and verbal communication skills, with strong attention to detail.
* Demonstrated ability to work collaboratively within a team environment and build strong working relationships.
* Must hold or be able to obtain a valid Working With Children Check.

What we offer

* Fantastic culture of grounded people, passionate about what they do
* Hybrid working, with 3 Connect Days at RSEA Park per week and the balance worked as needed by role
* On site LINTON STREET café
* Free access to Gym & Aquatics Facilities at our Danny Frawley Centre for Health & Wellbeing
* Access to x2 General Admission tickets to every Saints home game @ Marvel
* Free parking onsite
* Bring your Pet to Work Fridays
* Paid Wellbeing days – time off to relax & recharge
* 12 weeks paid Parental Leave for primary carers (2 weeks for secondary carers)
* Discounted Saints memberships and merchandise
* Up to 40% discount on selected NEW BALANCE products
* Saints-only Linen House product pricing
* Discounted movie tickets through Hoyts

Our Mantras

Excellence in everything we do.

+ In equal parts, support and challenge each other to be greater.

+ Lead the way in pursuing innovation and positive impact.

+ Lift from within to challenge what's possible, and what we can do better

Team-based approach always.

* Recognise every individual impacts team success.

+ Harness the power of collaboration and diverse voices.

+ Communicate to optimise effort and impact

Building an enduring legacy.

* As trusted custodians, represent the Club, members and fans with pride and purpose.

+ Leave a stronger Club for tomorrow, than the one you inherited today.

+ Protect, and pass on, a place of belonging for future Saints.

If you connect with our mantras, who the Saints are and where we are headed, this is a brilliant opportunity for a talented Marketing professional to join us.

Please keep reading...

Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you have what it takes, but don't necessarily meet every single point above, please still get in touch. We'd love to have a chat and see if you could be a great fit.

To apply

Applications should include a current CV with a cover letter that addresses why you are interested in working with St Kilda Football Club, why you would be an attribute to our culture and how your skills/experience would be attributes to the position.

Applications will close at 5pm on Friday, 13th February 2026. Short-listing of candidates will commence prior to the closure of this role, so please do not delay submitting your application.

The St Kilda Football Club is an equal opportunity employer and encourages applications from individuals of diverse backgrounds to apply. This includes, but is not limited to, those from the Aboriginal and Torres Strait Islander, Culturally and Linguistically Diverse and LGBTIQ communities.

We are committed to protecting the safety and wellbeing of children and young people and fostering a "child safe" culture. It is essential that anyone involved with the St Kilda Football Club understands their responsibility in relation to child safety and supports such an environment.

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