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Category manager

Sydney
Andrews Meat
Category Manager
Posted: 12 June
Offer description

Category Manager

At Primo, the Category Managers sits at the centre of commercial decision-making—connecting Sales, Marketing, and our retail partners to drive category growth and deliver meaningful results.

This role will see you take ownership of emerging and high-growth categories, translating innovation into impactful, customer-facing plans. You'll use data and insights to shape strategy, build compelling selling stories and influence outcomes with key stakeholders—both internally and externally.

It's a fantastic opportunity for a commercially minded professional looking to step into a broad, high-impact role where you can truly make your mark and accelerate your FMCG career.

Key Responsibilities

* Develop and execute insight-led category strategies aligned with business objectives
* Translate innovation pipelines into compelling customer plans and selling stories
* Analyse market trends, shopper behaviour, and sales/data insights to inform decisions
* Lead retailer category reviews and deliver impactful presentations
* Optimise assortment, pricing, and promotional strategies to maximise performance
* Act as a key link between Sales and Marketing to align priorities and execution
* Partner closely with retail customers to drive category growth and strengthen relationships
* Identify opportunities for innovation and continuous improvement within the category
* Contribute to forecasting and demand planning inputs

About You

* 3–5+ years' experience in FMCG across Category, Sales, or Marketing
* Strong analytical capability with experience using market and shopper data
* Commercial mindset with exposure to pricing and promotional strategy
* Confident presenter with the ability to influence and engage stakeholders
* Collaborative, adaptable, and comfortable working cross‐functionally
* Curious, proactive, and driven to deliver results

Why Join Primo

At Primo, we're committed to creating a workplace where people feel supported, valued, and connected. You'll also enjoy:

* Discounts on health insurance and a range of leading retail partners
* Exclusive savings at the Primo onsite butcher & deli shop
* Free onsite parking for an easy commute
* A major FMCG business with long term career growth and development pathways
* Market leading brand
* A collaborative culture focused on continuous improvement, growth, and excellence

If you're ready to step into a pivotal commercial role and build your career at the centre of FMCG decision-making, apply now.

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