* Full time, Permanent role
* Sydney (flexible)
* Hybrid work, 2 days per week in office (choose your days!)
About Red Cross
Australian Red Cross is part of the world's largest humanitarian movement. We support and empower people and communities in times of vulnerability. We act for humanity.
About the role
As Copywriter, you will support the Brand & Creative Delivery team in bringing Australian Red Cross stories, campaigns and brand to life through clear, punchy and impactful copy. You will help translate humanitarian stories and insights into compelling campaign messages, headlines and short-form creative content that build awareness and inspire people to donate, volunteer or take action.
This is a hands‐on experience in a creative environment with purpose, helping to ensure the delivery of meaningful on‐brand content.
Day to day, you will:
* Develop creative and engaging copy for campaigns, social content, paid media, email, digital and print assets that cut through, spark emotion and inspire people to take action.
* Adapt longer‐form humanitarian stories into concise, creatively‐led campaign copy that increases engagement and drives conversion.
* Support with the creation of scripts, captions and messaging for multimedia assets throughout the pre‐ and post‐production phases
* Collaborate closely with the wider Brand and Creative Delivery team, including design and production, to build integrated creative that feels cohesive, strategically aligned and unmistakably Australian Red Cross.
What you will bring
* Proven ability as creative and solutions‐focused writer and thinker.
* Sound knowledge and skills in the production of creative content across multiple channels including multimedia, display, digital, online, email and print communications.
* Experience working in a creatively led environment, with advertising agency experience advantageous.
* Strong interpersonal skills required to communicate effectively both verbally and in writing – with an ability to build rapport with a wide range of stakeholders.
* Demonstrated sound technical knowledge and expertise in creative development.
Benefits that act for you, while you act for humanity
Work flexibility:
Australian Red Cross operates under a hybrid working model which includes two days on‐site and three days from home, providing you more work/life balance
Financial wellbeing
In addition to your salary, you can take advantage of salary packaging that could provide you with a great way to reduce the amount of tax you pay - and get more from your salary. You can salary package up to $15,900 for living expenses (such as rent, groceries, utility bills); up to $2,650 for holiday accommodation and meals when dining out; Novated car leases; superannuation and purchase additional annual leave.
Life, Health & Wellbeing:
You can access a paid 'Me' day just for you and a wide range of other paid leave options. You can also tap into specialist health and wellbeing advice via our Employee Assistance Program (EAP) provider, Converge International.
Career development:
Access to ongoing learning, training, and development.
Further information
This role is covered by the Social, Community, Home Care and Disability Services Industry Award – Level 5.
For additional enquiries, please contact Sarah Calver at scalver@redcross.org.au for a confidential discussion. Please note, email is for enquiries only. Applications must be received online to be considered.
Applications close – Thursday 30 th April. Interested applicants are encouraged to apply as soon as possible as we will be reviewing applications as they are received and may close the advert early.
Red Cross strives to create a safe and inclusive culture with wellbeing at its centre. We embrace diversity and welcome Aboriginal and Torres Strait Islander people, and people with diverse lived experiences, abilities, genders, ethnicities, ages, and sexual orientations. We are a child safe organisation with zero tolerance of any harm to children. Our vision is to be trusted as the leading humanitarian organisation making a genuine difference in the lives of people and communities.
Thank you for considering a career at Red Cross. We also have great opportunities to volunteer. Click here to find out more.
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