Marketing specialist retail (melbourne)

Shape the retail experience for millions of travelers by delivering creative, high-impact marketing campaigns at Melbourne Airport.

We're looking for a proactive and collaborative Marketing Specialist to deliver high-impact retail marketing campaigns across Melbourne Airport. You'll help shape the way millions of passengers experience our retail offering through innovative campaigns, creative partnerships, and seamless execution.

Responsibilities

• Implement and coordinate retail marketing campaigns, promotions and activations aligned with the marketing calendar.
• Manage creative and media briefs, influencer partnerships, and on-site activations to drive engagement and revenue.
• Develop and update retail content across multiple channels including website, social media, EDMs, radio and digital.
• Maintain accurate tracking of marketing media inventory and ensure effective use of on-site assets.
• Support budget tracking, reporting and administrative tasks to keep campaigns on time and within budget.
• Build strong relationships with internal stakeholders, retailers and external agencies to deliver outstanding outcomes.

Qualifications

• A tertiary qualification in marketing or a related field, or equivalent industry experience.
• Proven background and experience in a Marketing position.
• Proven ability to plan and execute marketing strategies that deliver measurable results.
• Strong presentation and stakeholder management skills with the ability to influence at all levels.
• Financial acumen and a continuous improvement mindset.
• Experience managing multiple projects and campaigns in a fast‐paced environment.
• Understanding of the end‐to‐end customer journey and using insights to inform campaigns.
• A collaborative approach and a positive, can‐do attitude.

Benefits

• Free access to Higher State, our state‐of‐the‐art Fitness Club & Wellness Hub at Novotel & ibis Styles Airport hotel.
• Airport car parking 24 hours/365 days a year for both business and personal use.
• Hybrid flexible working arrangements.
• Airport Holiday, an additional day of leave.
• Wellness Day, a further additional day of leave.
• Discounted onsite childcare at Creative Garden Early Learning.
• Mental health and well‐being initiatives, including Employee Assistance Program (EAP).
• Long‐term career and professional development opportunities.
• Active social culture and participation in a range of social impact days and activities.
• Signature Experiences including an airfield family day.
• Access to an employee advantages scheme including access to corporate rates and airport retailer discounts (including SkyBus).