Marketplace Advertising Professional
We are seeking a skilled individual to fill this key role in our Digital Marketing team.
* Create and manage Amazon Sponsored Ads across multiple regions to increase brand visibility, drive traffic, and boost sales for our products.
* Use Amazon as a testing ground to trial new marketing strategies and implement successful approaches on other marketplaces.
* Analyse customer search behaviour and competitor activity to inform ongoing optimisation.
* Partner with the creative team to develop compelling ad copy and visuals that appeal to parents and educators.
* Collaborate with account managers to gather local insights and keyword recommendations that shape campaign strategy.
* Run A/B tests to refine messaging, visuals, and targeting for improved conversion rates.
* Provide regular performance reports and insights to guide full-funnel decision-making.