Melville Toyota Group
Melville Toyota Group is seeking an experienced, strategic and driven Marketing Manager to lead the marketing function across Melville, Cockburn and Rockingham Toyota, as well as Perth and Rockingham Harley-Davidson.
This is a rare opportunity to take ownership of a multi-brand marketing portfolio, lead our digital and traditional marketing initiatives, and elevate our presence across WA.
The Role
As our Marketing Manager, you will oversee the planning, execution and optimisation of all marketing activities across the group.
Responsibilities include:
Develop and implement annual marketing plans and campaigns aligned to dealership and manufacturer targets
Lead brand strategy, positioning and creative direction across Toyota and Harley-Davidson brands
Oversee digital channels including website, SEO, SEM, content, social media and reputation management
Collaborate closely with department managers to support sales, service, parts and customer-experience initiatives
Manage supplier and partner relationships to ensure premium execution and value for money
Drive foot traffic, enquiry volume and brand engagement across all sites
Lead content creation, production and scheduling (internal and external resources)
Monitor market trends, competitor activity and customer insights to inform continuous improvement
Oversee brand compliance and ensure all messaging meets Toyota, Harley-Davidson and dealership standards
Required attributes
Relevant Marketing degree or prior experience in a similar role
Strong social media skills (Facebook, Instagram, TikTok, Google Business and LinkedIn)
Drive and passion to create original content for our platform
Ability to adhere to a strict publishing and production schedule
The drive for continuous improvement
The right to work in WA
What's On Offer
Attractive remuneration package
Fully maintained motor vehicle + fuel
Strong team culture and supportive leadership
Ongoing training from Toyota, Harley-Davidson and the Dealership Group
A dynamic and collaborative environment where your ideas shape our brand presence
About the Melville Toyota group
Our Mission
To be the most aspired to and respected dealership in Australia
Our Purpose
To make a positive difference in the lives of all who come into contact with our dealerships - creating passionate advocates.
Our Vision
To become the employer of choice and mobility partner for all Western Australians.
If you believe you have the attributes and experience for this role, please apply by submitting your cover letter and resume addressed to Mark McDonnell - Dealer Principal via Seek.
Please note short listing will commence immediately and only shortlisted candidates will be contacted.
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