Shape the portfolio of a Fast-Growing Online Fashion Brand High ownership role with real influence and visibility. Join a collaborative, creative, and forward-thinking team. This is an exciting opportunity to join a rapidly expanding online retailer where you’ll have end-to-end ownership of a diverse Womenswear portfolio across multiple womenswear apparel categories. If you thrive in a fast-paced, entrepreneurial environment where you can influence product direction, elevate quality, and drive growth then this is your chance to have a significant impact on a brand that’s scaling quickly. About the Role As the Buyer / Product Developer, you will lead the full product lifecycle, from range strategy and concept development through to production and launch. This role is perfect for someone who loves product, understands the online customer, and wants the autonomy to shape a multi-category range spanning key apparel segments. Key Responsibilities Range Strategy & Product Direction Develop seasonal womenswear range strategies across multiple categories, aligned to brand positioning, customer needs, and online demand. Analyse market trends, customer insights, and sales data to build commercially balanced ranges that drive growth and profitability. Identify new product opportunities, category white spaces, and margin-enhancing initiatives. Product Development & Sourcing Lead end-to-end product development — briefing, sampling, fit reviews, costing, approvals, and final production sign-off. Build strong supplier partnerships and manage critical paths to ensure on-time delivery and quality execution. Drive product innovation, fabric development, sustainability considerations, and quality improvements. Buying & Commercial Accountability Own category performance KPIs including sales, margin, stock health, and OTB alignment. Review weekly trade performance and implement actions to maximise sales and minimise risk. Cross-Functional Collaboration Partner with marketing, e-commerce, and content teams to ensure compelling product storytelling and strong go-to-market execution. Work with design and technical teams to maintain cohesive brand aesthetic and fit consistency across categories. Collaborate with operations and supply chain to proactively resolve issues and support seamless delivery. Process & Business Improvement Implement scalable processes, documentation, and ways of working that support a growing retail operation. Drive continuous improvement in product workflow, supplier performance, and internal communication. Support organisational growth by mentoring junior team members and contributing to the wider product strategy. About You 5 years experience in Womenswear buying, product development, or category management. Multi-category apparel experience (e.g., dresses, denim, knitwear, soft separates, loungewear, outerwear). Strong understanding of online retail dynamics, customer behaviour, and fast-moving trading environments. Ability to balance creativity with commercial decision-making. Excellent supplier management, negotiation, and critical path skills. Comfortable in a scaling environment — proactive, solutions-focused, and able to build process where needed. Why You’ll Love It Here Opportunity to directly shape a fast-growing fashion brand’s product DNA. High ownership role with real influence and visibility. Work across diverse categories with room to expand your portfolio. Join a collaborative, creative, and forward-thinking team. A business in growth mode — meaning your ideas genuinely matter.