Overview
We're Otherside.
A creative + performance studio doing work that actually moves the needle.
We sit at the intersection of high-performance ads, brand storytelling, and full-scale production for brands like Juniper, Pilot, Heidi Health, My Muscle Chef & many more.
And right now, we're looking for a hungry mid-weight creative who can concept, write, review, and ship ads across TikTok, Meta, YouTube, and everything in between.
Responsibilities
* Turning briefs into creative ideas and narrative frameworks
* Writing hooks, headlines, scripts, and captions across UGC, testimonials, brand ads, and product explainers
* Working closely with video editors to review cuts, give feedback, and push toward final delivery
* Collaborating with our creative leads and strategy team to refine tone, structure, and creative direction
* Creating outputs for projects up to $50k — spanning both lo-fi and elevated UGC
* Reviewing edit drafts to ensure the final asset reflects the brief, structure, and brand voice
What we are looking for
* Think in hooks, and speak in scroll-stopping structure
* Know what a good 30-second UGC ad looks and feels like — and can write for it in your sleep
* Have sharp taste, but don't need a committee to get moving
* Can work to a concept framework (e.g. LP8, 3-step narrative, Get-Who-To-Buy)
* Are comfortable managing multiple projects, priorities, and editors
* Want to grow into YouTube and mid-to-high production campaigns
Bonus if
* You've been a copywriter or creative at a performance agency or creative shop
* You've worked inside an eCom brand or seen what creative actually scales
* You're already in Melbourne or Sydney and have access to talent or shoots
What you will get
* Creative ownership inside real campaigns, not just decks and Figma tiles
* Mentorship from founders with deep creative and performance experience
* Access to work across UGC, testimonials, and production, not just one lane
* A seat at the table with growing brands that want fresh, brave creative
* Pathways to own bigger briefs, higher-value projects, and production-level ideas
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