PR & Partnerships Manager
Georgiemane is an exciting Australian haircare brand that is on a mission to revolutionise the industry. We're focused on repairing dry, damaged hair while promoting thicker and longer growth. But we're not just about products; we're about fostering a sense of belonging, camaraderie, and shared purpose.
We're seeking an exceptional individual to join our close‐knit team and embark on an incredible journey, contributing to our extraordinary story. This is more than just a job—it's an opportunity to make a meaningful impact.
Location: Georgiemane HQ Prestons, NSW 2170
Type: Part‐time 3 Days
About the role
As Georgiemane's PR & Partnerships Manager, you play a key role in shaping how our brand shows up across influencer partnerships, brand collaborations, PR moments, and copy across all channels. From planning brand events and coordinating giveaways to managing creator relationships and negotiating usage rights – you help bring Georgiemane to life in ways that drive brand awareness, build community, and strengthen engagement across every touchpoint.
You'll work closely with the Social Media Marketing Manager, Marketing Coordinator, and wider internal teams to ensure all campaigns and content are executed with intention and align with Georgiemane's tone and values.
Key Responsibilities Influencer & Creator Partnerships
* Prospect, source, and pitch Georgiemane to aligned talent
* Negotiate deliverables and fees with influencers and agencies
* Brief content creators to ensure output is clear, engaging, and on‐brand
* Review and approve all influencer content for brand consistency
* Manage incoming influencer content, including negotiating usage rights for Georgiemane's own social channels to repurpose content for paid ads
Giveaways & Brand Collabs
* Identify and reach out to like‐minded brands for collab giveaways across Instagram, Facebook, Facebook Groups, and TikTok
* Handle all comms and planning with partner brands
* Create engaging social assets or partner with our creative team to bring campaign visuals to life through clear and on‐brand briefs
* Coordinate logistics, select winners, and ensure timely prize fulfillment
Copywriting & Campaign Support
* Write monthly captions across IG/FB that sounds like us
* Support all major product launches and sales campaigns with platform‐ready copy across IG, FB, TikTok, Threads, and FBG
* Collaborate on creative brainstorming sessions for campaign ideation and execution
Public Relations
* Plan and execute PR events that are fun and on‐brand
* Work with PR agencies or internal teams to build and maintain brand reputation
* Contribute to strategic PR calendars for launches, gifting, and seasonal campaigns
* Collaborate with the marketing team to ideate and support the creation of video content (e.g. Reels, TikToks, and event coverage) that promotes brand campaigns, activations, and key moments
Essential Skills
* 2-4 years of experience in PR, influencer marketing, social media, or partnerships (bonus if it's in beauty)
* Proven experience with PR & Influencer marketing
* Confident communicator with strong writing and negotiation skills
* Obsessed with creators and what's trending on TikTok, IG and beyond
* Super organized with the ability to manage multiple projects, partners and briefs with ease
* Comfortable working with cross‐functional teams (marketing, design, customer service)
* Confident appearing on camera when needed to represent the brand and bring its personality to life
Personal Attributes
* A creative mindset with a strong eye for detail
* Ability to thrive in a fast‐paced, collaborative environment
* A passion for creating engaging, on‐brand content
* Must be living in Sydney, Australia, and willing to travel to our office in Prestons NSW 2170
We're not just looking for talent, we're looking for a team player who's ready to grow with us and take Georgiemane to the next level. If this sounds like you, let's create something extraordinary together. Apply via LinkedIn.
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