Consumer Marketing Manager - Mother & Child + Beauty
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Consumer Marketing Manager - Mother & Child + Beauty
Join to apply for the Consumer Marketing Manager - Mother & Child + Beauty role at Philips
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Job Title
Consumer Marketing Manager - Mother & Child + Beauty
Job Description
Philips is a global leader in health technology, committed to improving billions of lives worldwide and striving to make the world healthier and more sustainable through innovation. Driven by the vision of a better tomorrow.
Healthy lifestyles start with you. Working in Philips Personal Health is all about empowering people to live happy, healthy lifestyles. We leverage deep insights to create personalised and sustainable solutions across oral healthcare; mother and childcare; grooming and beauty; and consumer health. The work you do with us will help people and their families around the world take better control of their health and well-being, for today and tomorrow.
We currently have an exciting opportunity for a Consumer Marketing Manager/Senior Brand Manager to join our Personal Health team based in North Ryde. As the Consumer Marketing Manager, you will lead the marketing planning & strategy, activation and execution, portfolio lifecycle management with full accountability for the P&L. This includes overseeing market share and category analysis, shaping business strategy, and launching new products to position Philips as a leader in a category within the Mother and Child Care and Beauty Business unit, with a strong emphasis on accelerating brand growth and category expansion. Our Mother and Child Care brand, Avent, is the #1 brand recommended by mums worldwide, and our IPL hair remover Lumea, is the No.1 brand globally*
Ideally, you will thrive in a supportive, face-paced environment together with a cross-functional team to deliver business results. This role requires a team player with a can-do attitude who delights in being challenged.
You are responsible to
* Develop and execute integrated and aligned marketing plans that meet company sales, market share and profit objectives across Australia & New Zealand
* Manage the portfolio toward KPIs, including market share and brand preference and driving corrective actions where needed
* Work with market research team to identify actionable insights, together with category dynamics and trends to steer strategic marketing plans
* Plan, manage and execute the local pricing and promotional strategy
* Drive consumer demand generation and local marketing activation strategy across all touchpoints following business objective and strategy.
* Effectively manage the brand P&L, including A&P planning and product profitability
* Provide inputs with local insights about markets, competition, and trends through to global
* Work collaboratively with cross-functional teams as well as being the lead contact for the category in Australia & New Zealand
You're the right fit if:
* Ideally you will hold a completed degree (Commerce / Business / Marketing) and come with experience in a similar brand or marketing role from either technology, specialty consumer, FMCG or healthcare domain. You will currently be a Senior or Brand Manager looking to take the next step in your career.
* Confident in your ability to drive this portfolio and happy to be hands on, there are no direct reports to this position.
* Be a creative and agile problem solver, with strong data analytics experience to build and drive effective marketing strategies and results
* Bring your excellent communication and ability to navigate a matrix organisation as well as having strong project management
* You are enthusiastic, see opportunity and are digitally savvy as you drive results through several channel mix strategies for both on and offline
* Your innovative approach and ability to work collaboratively that will see you succeed
About Philips:
We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others
Philips is an equal opportunity employer committed to building and supporting an inclusive workforce that reflects the diverse communities we operate within. Your application will be fairly assessed, regardless of your race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran or disability status.
We're living this commitment through our Reconciliation Action Plan and employee-led resource groups, and we encourage people from all backgrounds, including Aboriginal and Torres Strait Islander, Māori and Pacific Peoples, to apply.
Should you require assistance during your application process due to accessibility reasons, we will accommodate this upon request.
Seniority level
* Seniority level
Not Applicable
Employment type
* Employment type
Full-time
Job function
* Job function
Marketing and Sales
* Industries
Hospitals and Health Care
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