Overview
Join to apply for the Senior Marketing Manager, Australia role at Whatnot.
Whatnot is the largest live shopping platform in North America and Europe to buy, sell, and discover the things you love. We’re redefining e-commerce by blending community, shopping, and entertainment into a community just for you. As a remote co-located team, we’re inspired by innovation and anchored in our values. With hubs in the US, UK, Germany, Ireland, and Poland, we’re building the future of online marketplaces – together. From fashion, beauty, and electronics to collectibles like trading cards, comic books, and even live plants, our live auctions have something for everyone.
Role and responsibilities focus on driving hyper-growth in Australia by developing and executing marketing plans centered around customer acquisition and retention across relevant product categories.
Role base pay range is provided below; your actual pay will be based on skills and experience — speak with your recruiter to learn more.
Base pay range
A$155,000.00/yr - A$220,000.00/yr
Role
As a country marketing manager at Whatnot, you drive hyper-growth and help sellers grow their businesses quickly. You understand users and communities across categories you’ll launch, and you develop and execute marketing plans focused on customer acquisition and retention. This includes digital events on the Whatnot platform, one-off activations and influencer integrations, and partnering with Whatnot sellers on engaging content.
- Own buyer acquisition across the priority categories in Australia, devising campaigns and events that generate buzz and grow those categories' demand
- Develop and execute on the social media strategy for your market's categories across multiple channels and platforms
- Identify and pursue PR and influencer opportunities in the local market across categories
- Build scalable resources and toolkits to help sellers better market their channels and grow their audiences on the platform
- Measure and iterate on the effectiveness of category marketing initiatives
Team members in this role must be based in Australia.
You
Curious about who thrives at Whatnot? We’ve found that low ego, a growth mindset, and leaning into action and high impact goes a long way here.
- You have 6+ years of marketing experience in a fast paced environment. Experience at a high-growth startup, marketplace or creator-focused platform is a plus
- You are a problem solver with strong project management skills and the ability to fully own strategy and content across multiple marketing channels
- You're a creative thinker with an aptitude for content creation and copywriting
- You have experience tracking KPIs and monitoring success for marketing programs
- You are scrappy and flexible enough to work in a fast-paced startup environment with limited guidance, and are comfortable pivoting quickly as needed
Nice to Have
- Experience with graphic design and video editing tools (e.g. Creative Suite, Figma)
- Passion for creator communities and/or existing Whatnot product categories (e.g. trading card games, collectibles, fashion)
- Experience buying and selling in online marketplaces
Benefits
- Generous Holiday and Time off Policy
- Health Insurance options including Medical, Dental, Vision
- Work From Home Support
- Home office setup allowance
- Monthly allowance for cell phone and internet
- Care benefits
- Monthly allowance for wellness
- Annual allowance towards Childcare
- Lifetime benefit for family planning, such as adoption or fertility expenses
- Retirement; 401k offering for Traditional and Roth accounts in the US (employer match up to 4% of base salary) and Pension plans internationally
- Monthly allowance to dogfood the app
- Parental Leave
- 16 weeks of paid parental leave + one month gradual return to work
EOE
Whatnot is proud to be an Equal Chance Employer. We value diversity, and we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, parental status, disability status, or any other status protected by local law. We believe that our work is better and our company culture is improved when we encourage, support, and respect the different skills and experiences represented within our workforce.
Compensation Range: A$155K - A$220K
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📌 Senior Marketing Manager, Australia
🏢 Whatnot
📍 Bendigo