Direct message the job poster from Explore Careers Australia
Director at Explore Careers Australia | Connecting Employers with Schools and Students
Marketing Manager
South Melbourne – Hybrid (office + WFH)
At Explore Careers, we help Australia's leading employers – including Deloitte, Kmart, Suncorp, CBA, Sportsgirl, Macquarie, Coles, Nestlé and Bupa – connect with the next generation of talent. From career events and student experiences to digital campaigns and authentic career stories, our platform gives young Australians the chance to see what their future could look like.
We're at an exciting point in our journey – and we're looking for a Marketing Manager who can take charge of our marketing function, lift the quality of our client deliverables, and help us scale.
This role isn't about inheriting a polished setup. It's about stepping into a small but ambitious business, sharpening what we do, and building the marketing engine that powers our next stage of growth.
What you'll be doing
* Lead and deliver the overall marketing strategy – setting the roadmap, priorities, and measures of success.
* Own our HubSpot CRM and marketing automation – building dashboards, reporting on ROI, and setting up workflows and campaigns (with support from a Marketing Support Exec).
* Transform and grow our digital deliverables – including website, email marketing, social media, and content – into channels that deliver measurable impact for clients and the business.
* Drive audience growth and engagement across all channels, ensuring Explore Careers becomes a credible platform students, schools, and employers want to engage with.
* Develop and manage reporting frameworks that tie marketing directly to sales outcomes, client satisfaction, retention, and upsell opportunities.
* Manage and mentor one Marketing Support Exec, and oversee the performance of external agencies (social, SEO, creative).
* Partner closely with the Director and Partnership Managers to ensure marketing insights and data actively support renewals, upsells, and new business growth.
* Identify and implement process improvements and automation to make marketing delivery more efficient and scalable.
* Stay across market and competitor trends to ensure Explore Careers remains relevant and differentiated.
About you
You're a marketer who thrives in lean environments. You don't need a big budget or a big team to make things happen – you're resourceful, adaptable, and commercially sharp. You know how to balance strategy with hands-on delivery, and you measure yourself on outcomes, not vanity metrics.
We think you'll bring:
* 5+ years' experience in marketing, ideally in B2B, SaaS, or program-based environments.
* A proven track record of growing digital channels and demonstrating ROI.
* Strong skills across website management, email marketing, social media, and content.
* Experience managing HubSpot (or a similar CRM/automation platform) – building dashboards, workflows, and campaigns that support sales and marketing goals.
* Confidence rolling up your sleeves when needed – you're not afraid to get in the weeds.
* Proven success in lean or start-up environments – you're a builder at heart, comfortable creating structure where none exists, and delivering results without big budgets.
* A commercial mindset – you tie marketing activity to client satisfaction, retention, and revenue growth.
What we offer
* The opportunity to shape and own a marketing function from the ground up.
* A close-knit team where your impact will be visible every day.
* The chance to build something meaningful – helping young Australians discover their future.
* A modern South Melbourne office with plenty of extras – from an on-site gym with free boxing and pilates classes, to a golf simulator, basketball court, and even beer on tap.
* Hybrid working: a mix of office and WFH, with early Friday finishes.
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Marketing and Sales
* Industries
Education
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