Social Media & Marketing Manager
Full-Time | Head Office Role | Multi-Brand Portfolio
We're looking for a creative, strategic and highly organised Social Media & Marketing Manager to join our head office team and lead marketing, social media and brand management across a growing portfolio of businesses. Head office located in Richmond NSW.
This is a full-time, in-house role suited to someone who thrives on variety, loves building brands from the ground up, and can confidently manage multiple industries under one umbrella.
About the Brands
You'll be working across a diverse group of businesses, including:
* A hospitality venue (pub)
* Sandstone Quarries
* Boutique Reformer Pilates studios (multiple)
* A Pilates education & training brand
Each brand has its own voice, audience and goals — your role is to ensure they all show up consistently, professionally and creatively.
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The Role
As our Social Media & Marketing Manager, you'll be responsible for end-to-end marketing and brand execution across all companies. This is a hands-on role where you'll plan, create, post, analyse and refine — while also thinking big picture.
You will be the go-to person for all things:
* Social media
* Marketing strategy
* Brand identity
* Content direction
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Key Responsibilities
Social Media Management
* Manage and grow social media accounts across all brands (Instagram, Facebook, TikTok, etc.)
* Plan and schedule content calendars for each business
* Create engaging content (reels, posts, stories, captions)
* Maintain brand tone and visual identity across all platforms
* Monitor engagement, DMs, comments and trends
Marketing & Brand Management
* Develop and execute marketing strategies for each brand
* Oversee brand consistency across digital, print and in-venue assets
* Support promotions, launches, events and campaigns
* Liaise with photographers, videographers, designers and printers when required
* Assist with email marketing, EDMs and promotional materials
Strategy, Reporting & Growth
* Track performance and analytics across platforms
* Provide monthly insights and recommendations
* Identify growth opportunities and emerging trends
* Work closely with directors to align marketing with business goals
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About You
We're looking for someone who is:
* Creative but strategic
* Highly organised and self-motivated
* Confident managing multiple brands at once
* Comfortable working across very different industries
* Proactive, detail-oriented and results-driven
You'll ideally have:
* Proven experience in social media and marketing management
* Strong content creation skills (especially short-form video)
* A solid understanding of branding and visual identity
* Experience using scheduling and analytics tools
* Excellent written communication and copywriting skills
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Why Join Us?
* Work across multiple exciting brands — no two days are the same
* Full ownership of marketing and social media strategy
* A fast-growing business group with long-term opportunities
* Creative freedom with real impact
* Supportive, ambitious leadership team
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If you're someone who loves building brands, creating content that actually converts, and wants to be a key player in a growing business group — we'd love to hear from you.