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Account director – corporate (b2b tech)

Genesis BCW
Account Director
Posted: 10 May
Offer description

More About The Role We’re on the lookout for an experienced Account Director to join our Corporate team at Burson, leading a portfolio of B2B tech clients while playing a key role in driving new business and growth across the agency.

This is a senior, client‑facing role suited to someone who thrives at the intersection of strategy, reputation, and commercial impact. You’ll lead complex corporate accounts, partner closely with senior stakeholders, and bring a sharp understanding of how communications drives business outcomes in the B2B and technology space.

Alongside leading day‑to‑day client strategy, you’ll play a critical role in new business – from shaping pitch strategy and narratives through to identifying opportunities and converting growth.

You’ll be part of a high‑performing corporate team, working across integrated campaigns that span earned media, executive profiling, issues and reputation management, and strategic advisory, with exposure to some of the most dynamic and fast‑evolving sectors.

What You’ll Do

Lead end‑to‑end client strategy and delivery across B2B tech and corporate accounts

Act as a senior trusted advisor to clients, providing strategic counsel on reputation, positioning, and communications approach

Drive new business efforts, including pitch development, narrative creation, and identifying growth opportunities within existing and new clients

Oversee integrated campaigns spanning media, digital, thought leadership, and executive visibility

Mentor and lead junior team members, uplifting capability and ensuring high‑quality output

Build and maintain strong senior media relationships, particularly across business and technology press

Contribute to agency‑wide thinking, bringing forward ideas that align to Burson’s growth priorities

Ensure strong commercial management across accounts, including forecasting, resourcing, and delivery against KPI

Experience that Contributes to Success

Significant experience in corporate communications / PR, ideally at Account Director level or equivalent

Strong background in B2B and/or technology clients (essential)

Proven experience leading client strategy and managing senior stakeholders

Demonstrated success in new business – including contributing to and winning pitches

Strong understanding of the corporate and media landscape, including business, tech, and policy environments

Excellent written and verbal communication skills, with the ability to shape compelling narratives

Confident team leader with experience mentoring and developing junior talent

Commercially minded, with an understanding of account growth and revenue drivers

Advantageous Experience

Issues & crisis

Data & intelligence (including AI / digital)

Strategy & advisory

Social & influence (from a corporate lens)

Benefits At Burson, we invest in our people and offer robust benefits and people programs to support growth, development and well‑being.

Professional development opportunities

Mentorship programs with industry leaders

Vibrant and inclusive company culture fostering collaboration and innovation

Packages designed to reward and retain top talent

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