Overview
Marketing Specialist (Customer Engagement Manager) – Sydney, NSW
Salary: $95,000 + Super
Employment type: Full-time, Permanent
About EatClub: EatClub is transforming the hospitality industry with a dynamic pricing platform that helps restaurants maximise revenue and fills empty tables while offering diners exclusive offers. We are seeking a Customer Engagement Manager to join our team.
The Role
The Customer Engagement Manager will be responsible for developing, implementing, and optimising customer engagement and communication strategies across multiple digital channels. Working closely with campaign managers, social media specialists, designers, and performance marketers, this role plays a key part in driving customer acquisition, engagement, retention, and loyalty.
Key Responsibilities
Develop and implement multi-channel marketing and communication strategies, including email, SMS, push notifications, and in-app messaging.
Conduct market research and analyse customer data to identify trends, segment audiences, and inform strategy.
Plan, execute, and optimise marketing campaigns to increase customer engagement and improve ROI.
Manage marketing content and messaging to ensure alignment with broader promotional campaigns and a consistent brand voice.
Conduct A/B and multivariate testing to evaluate campaign performance and recommend improvements.
Monitor and report on campaign performance metrics such as open rates, click-through rates, conversion rates, customer retention, and ROI.
Collaborate with internal teams to design visually compelling and on-brand marketing materials.
Provide strategic recommendations based on insights and ensure compliance with best practices across all communication channels.
What You Will Bring
Bachelor's degree in Marketing, Communications, Business, or a related field.
2–4 years of demonstrated experience in marketing, customer engagement, or related roles.
Proven ability to develop and implement marketing strategies across digital channels.
Strong analytical and reporting skills with experience using marketing platforms and data tools.
Excellent communication, organisational, and project management abilities.
Familiarity with A/B testing, campaign optimisation, and digital engagement best practices.
Experience in the hospitality, food, or technology sector will be highly regarded.
What We Offer
Competitive salary package: $95,000 + Super per annum.
Opportunity to work with a rapidly growing and innovative company.
Collaborative and dynamic team culture.
A chance to make a significant impact on customer engagement and retention.
We're excited to meet you
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