Posted: 25 August
Offer description
Product Marketing Job Overview
This is a key role in marketing and communications for the company. The Product Marketing Specialist plays a crucial part in our efforts to increase brand awareness across product lines and target markets.
* The ideal candidate will have a strong background in marketing, with the ability to collaborate effectively with technical and commercial teams.
Key responsibilities include planning and executing targeted marketing campaigns to generate leads across key industries.
Additional responsibilities may include maintaining and updating all North American marketing content to ensure consistency with global brand guidelines.
The successful candidate will be responsible for producing and updating brochures, banners, videos, presentations, and other marketing collateral.
They will also support the sales team by providing necessary marketing tools and creating new content as needed.
The ideal candidate will have at least 3 years of experience in a similar marketing role and hold a Bachelor's or Master's degree in Marketing, Communications, or a related field (or equivalent experience).
Required skills include proficiency in Microsoft Office (Word, Excel, PowerPoint, Outlook), strong knowledge of social media platforms and content creation, experience with Adobe Creative Suite (Illustrator, InDesign, Photoshop), and familiarity with Google AdWords, Google Analytics, SEO, content marketing, and inbound strategies.
We are committed to fostering an environment that encourages innovation, creativity, and teamwork.
Our goal is to deliver exceptional results while upholding the highest standards of quality and professionalism.