Responsibilities
* Perform keyword research and analysis to determine the best SEO/SEM strategies.
* Design and execute SEO/SEM campaigns aimed at boosting website traffic and improving search engine rankings.
* Evaluate and report on campaign performance, including metrics like traffic, conversions, and ROI.
* Stay informed on the latest trends and best practices in SEO/SEM to ensure campaign effectiveness.
* Work with internal and external teams to develop and execute integrated marketing campaigns.
* Manage and optimize paid search campaigns, handling tasks like keyword research, ad copy creation, and bid management.
* Monitor and analyze website analytics to uncover opportunities for optimization.
Requirements
* At least 2 years of experience in SEO/SEM.
* A proven track record of running successful SEO/SEM campaigns.
* Strong proficiency in Google Analytics, Google Ads, and other SEO/SEM tools.
* Excellent communication and interpersonal abilities.
* Strong analytical and problem-solving skills.
* Ability to work independently and as part of a team.
#J-18808-Ljbffr