Overview
Join to apply for the eCom Optimisation Specialist | MILKRUN role at Woolworths Group.
MILKRUN is flipping the grocery game on its head with groceries and more delivered in minutes, powered by Woolworths. Our shelves are stocked with over 10,000 grocery items. The best part? They’re available for same day delivery and we are available in 2500+ selected suburbs across all major cities. We call ourselves the 'MILKO's' — a small team with big ambitions who care about every order, keep it simple, take ownership, have a bias for action and we act responsibly. We value action over deliberation, data over instinct and collaboration over hierarchy. We move FAST but have a lot of fun while doing it.
What You’ll Do
Reporting to the eCommerce Manager, the eCommerce Optimisation Specialist is responsible for improving customer conversion and other key commercial metrics across the Australian and New Zealand MILKRUN business. We are seeking a digitally-savvy individual who excels at transforming data into engaging customer experiences.
You Will
- Drive conversion rate optimisation (CRO) initiatives across all touchpoints to maximise revenue, engagement, conversion and retention.
- Continuously track & analyse key ecommerce metrics including but not limited to sessions, conversion rate and basket size at a detailed category & placement level.
- Develop and execute a comprehensive plan to drive conversion & units per basket within Search and Browse, in collaboration with the eCommerce Manager and Category Manager.
- Enhance search relevance by fine-tuning ranking algorithms and indexing strategies, improving discoverability of key products.
- Implement keyword mapping to boost conversion from search and reduce null-result queries.
- Identify underperforming placements and recommend and execute improvements.
- Drive web and app conversion through A/B testing of layout, product features, sorting, and content. Report findings to prioritise implementation.
- Collaborate closely with product, marketing, and merchandise teams to ensure a seamless customer experience.
What You’ll Bring
We’re looking for a strategic thinker and a hands-on, make-it-happen attitude. You’ll be someone who is highly customer-focused and detail oriented.
- 2+ years experience in e-commerce retail
- Background in digital merchandising, preferably with a significant SKU catalogue
- Proven experience working in a rapid paced environment
- Exceptional attention to detail
- Previous experience working with CMS and A/B testing platforms
What You’ll Experience
Our Team Members are at the heart of everything we do and we’re always looking for ways to support your career journey and reward great work.
- Team discounts across Woolworths Group brands and a robust rewards program that celebrates purpose-driven work.
- A global business with career possibilities across disciplines and valuable exposure to a vast business network.
- Wellbeing programs, including 24/7 access to the Sonder App and Grace Papers for support managing career and family commitments.
- Attractive remuneration package, including base salary and performance-based incentive schemes.
Endless possibilities with Woolworths Group
We’re a proud part of the Woolworths Group with 200,000+ colleagues, working together to create better experiences for a better tomorrow. We support you to explore ideas, make brave commitments and innovate to meet customer needs at scale.
Everyone belongs at Woolworths Group
Diversity, equity, inclusion and belonging are key to realising our purpose of better together. We aim to create an inclusive workplace where everyone can belong, be their best selves, and reach their full potential. Please let us know in your application if we can support you with any adjustments in the hiring process.
See how we’re creating better experiences together, for a better tomorrow. Learn more about opportunities with Woolworths Group.
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📌 eCom Optimisation Specialist | MILKRUN
🏢 Woolworths Group
📍 City of Sydney