Senior Marketing Manager - Brand & Marketing
Perfection Fresh is one of Australia's leading premium fresh produce businesses, connecting growers, customers and consumers through trusted brands and innovative products. We're looking for a Senior Marketing Manager – Brand & Marketing to lead the development and execution of our marketing strategy across the Perfection Fresh portfolio.
Fresh produce is one of the most dynamic spaces in food right now. Consumer interest in fresh, healthy and high-quality food continues to grow, creating new opportunities for strong brands to shape the category. This role offers the opportunity to help elevate how fresh produce brands connect with consumers — and to lead a team delivering meaningful brand impact in a fast-moving business.
Reporting to the Chief Marketing & Innovation Officer, you will lead brand strategy, campaigns and customer marketing initiatives across the portfolio while managing and developing a talented marketing team. You'll operate in a fast-paced, collaborative environment, working closely with category, sales and innovation teams to bring new products, campaigns and brand experiences to market. This is a hands-on leadership role for someone who enjoys building brands, developing people and turning strategy into action.
Key responsibilities
* Lead development and execution of brand and marketing strategies
* Deliver integrated campaigns across digital, media and retail channels
* Drive customer and shopper marketing initiatives with key retailers
* Lead, coach and develop the brand marketing team
* Use consumer insights and market data to guide strategy and performance
* Partner cross-functionally with sales, category and innovation teams to deliver strong commercial outcomes
About You
You're a marketing leader who enjoys working in a dynamic, evolving environment and thrives on turning ideas into results.
You bring:
* 10+ years' experience in marketing or brand leadership roles
* The ability to lead teams, influence stakeholders and drive outcomes
* A commercial mindset and strong collaboration skills
* FMCG or food marketing experience highly regarded
Just as importantly, you're someone who is:
* Curious about consumers and market trends
* Comfortable working at pace and navigating change
* A collaborative and credible leader who brings people with them
* Motivated by building brands and delivering meaningful results
About Perfection Fresh
Since 1978, Perfection Fresh has been the pioneer in delivering premium-quality fresh produce to Australians. We're one of Australia's largest privately owned fresh produce businesses, with farms across the country, including glasshouses, grapes, citrus and berry farms and a network of farmers that grow their exclusive varieties. We've focused on horticultural innovation to grow the most exceptional produce, using data and cutting-edge farming technologies. With a team of more than 1,500 people working across Australia and the world, Perfection Fresh stands out as a unique and enduring fresh produce company. We're hiring across farming, FMCG marketing, agronomy, and manufacturing.
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