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Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way.
This role will be recruited under Logi G, where you'll take the lead in managing cutting-edge gaming products and driving innovation in the industry.
The Role:
The Sr. Marketing Specialist will lead our marketing execution across multiple channels both online and offline and deliver a best-in-class customer experience for our end users. This position will work closely with different functions within the Regional Team, Cluster Category Manager, eCommerce Marketing Manager, Account Manager, and other supporting roles to drive the strategy into action.
Your Contribution:
* Develop and lead a 360-degree approach to the consumer journey with digital, PR, social, partnership, point of sales, localization, and more.
* Develop and lead digital strategies that drive business by optimizing our digital marketing mix, driving more traffic to Etail pages across multiple platforms.
* Lead the development of best-in-class POSM and optimize local digital assets to strengthen retail/etail visibility and brand awareness.
* Own overall marketing insights, reporting, and tools, including KPIs setup and measures on ROI, to ensure successful measurement and consistently derive insights from results.
* Collaborate with relevant departments (Regional team / Internal Category & Account Manager team / Agencies) to drive success in the gaming business, identify key players, and coordinate actions.
Your Qualifications and Skills:
* 5+ years of experience in product marketing or brand management function of the consumer goods industry
* Strong leadership skills and comfortable challenging existing processes and norms
* Excellent communication and presentation skills with the ability to influence brand strategy across the organization and with distribution partners
* Strong problem solving and decision making ability based on data driven analysis
* Experience in budget management – managing and tracking category marketing budgets
* Experience with full sales & marketing mix, developing marketing plans and 360 campaigns
* In-depth experience in understanding customer preferences, attitudes, and other factors that influence marketing plans and campaigns
* Positive, "Can do, Will do" attitude with unquestionable integrity
* Ability to analyze and understand sales trends at SKU level and use that to develop forecasts and sales plans to drive growth
* Ability to work independently and collaboratively in a matrix organization, with diverse teams, both functionally and geographically is critical
Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house.
Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don't meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you
We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families. We can't wait to tell you more about them being that there are too many to list here and they vary based on location.
All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.
If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at +1-510-713-4866 for assistance and we will get back to you as soon as possible.
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Marketing and Sales
* Industries
Computers and Electronics Manufacturing
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