Marketing Manager - NFP Sector
Are you ready to make a meaningful impact in the vocational sector while championing a cause that impacts nearly 50,000 people in WA? Our client is a leading not-for-profit organisation is seeking a motivated, values-driven Marketing Manager to spearhead its marketing and branding initiatives.
We're on the lookout for either:
* An established leader with experience in the vocational/nonprofit sector who is passionate about driving positive change, or
* An experienced marketing professional ready to take the next step in their career and lead transformational campaigns in an organisation with purpose.
About the Role:
The Marketing Manager will report directly to the CEO and play a critical role in raising the profile of this NFP's significant cause. You'll oversee the design and execution of annual marketing, communication, and stakeholder engagement plans aimed at achieving strategic goals of awareness, advocacy, profit, and engagement.
With deeply rooted values such as purpose-driven growth, empathy, and quality, this role offers abundant opportunities to contribute to a meaningful cause while developing as a marketing leader.
Key Responsibilities:
1. Leadership - Inspire and support the marketing team by promoting a high-performance culture aligned with the organisation's values and philosophies. Collaborate with the CEO and leadership team to ensure the success of branding and marketing strategies.
2. Strategic Marketing - Under the direction of the CEO, lead initiatives across fundraising, stakeholder engagement, promotions, and traditional/digital media.
3. Media Management - Build relationships with media partners and outlets, ensuring impactful media coverage. Manage campaigns, PR activities, and respond to media inquiries with professionalism.
4. Brand Management - Maintain and grow brand positioning. Ensure consistency across digital channels, campaigns, and marketing collateral.
5. Events & Campaign Planning - Lead the planning and execution of impactful community events and awareness campaigns in collaboration with the CEO. Build strong external relationships with venues, sponsors, and volunteers.
6. Publications & Writing - Oversee production of marketing collateral, annual reports, newsletters, and impactful media pieces.
7. Financial Management - Collaborate with finance teams to manage budgets and ensure financial targets are met consistently across marketing activities.
8. People Skills - Build and nurture relationships with internal teams and external stakeholders, advocating for continuous improvement in processes and outcomes.
Why Join?
This is an exceptional opportunity to work in a role where your creativity, strategic planning, and passion for making a difference will directly impact people's lives. Our client pride themselves on fostering a collaborative, empathetic workplace culture that celebrates innovation and quality. You'll be encouraged to develop your skills further through professional development programs while advancing your leadership capabilities.
Who We're Looking For:
The ideal candidate will:
* Demonstrate a commitment to the organisation's vision and values (Empathy, Integrity, Accountability, and Respect).
* Have experience in strategic marketing, branding, and media management.
* Exhibit strong leadership and problem-solving skills.
* Possess empathy and concern for the welfare of its beneficiaries.
* Thrive in a fast-paced environment while managing diverse stakeholders.
Whether you're already an accomplished leader or a seasoned marketing professional eager to step into a leadership role, this position offers you the chance to shape the future of an integral organisation, whilst contributing to a worthwhile cause.
How to Apply
If you're ready to use your leadership and Marketing expertise to contribute to an organisation with exceptional values and purpose, we'd love to hear from you.
Please submit your application, highlighting your relevant experience and passion for the vocational and not-for-profit space.
Please note your application will be assessed within 5 working days and we will only get in touch with shortlisted applicants.
Robert Half Ltd is committed to equal opportunity and we value diversity at our company. We do not discriminate on the basis of categories protected under local law.
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