Business Development Manager Job Description
This is a challenging and rewarding position that requires a minimum of 5 years' experience in international education, business development, or student recruitment.
We are seeking an experienced Business Development Manager to join our team. The successful candidate will be responsible for developing, managing, and growing international student recruitment agent networks, while also overseeing strategic marketing, campaign execution, and market research to drive institutional growth.
About the Role:
* Identify, appoint, and manage international student recruitment agents while maintaining strong, performance-driven relationships and ensuring compliance with regulatory standards.
* Develop and implement recruitment strategies, conduct regular agent reviews, and monitor KPIs to drive enrolment growth across key markets.
* Lead and coordinate end-to-end marketing and advertising campaigns, including content development, media placement, and brand promotion aligned with recruitment goals.
* Analyse consumer trends and market data, forecast demand, and conduct research to identify growth opportunities for new and existing programs.
* Work closely with internal teams to align agent strategies with broader institutional objectives and provide expert advice on marketing mix, pricing, and distribution.
Key Requirements:
* Minimum 5 years in agent management, student recruitment, or business development within international education, with proven success in agent network development.
* Strong understanding of Australian education regulations and compliance.
* Skilled in negotiation, stakeholder engagement, and leading effective marketing or recruitment strategies.
* Proficient in CRM tools (e.g., HubSpot), Microsoft 365, and student platforms like Studylink.
* Analytical, self-driven, and open to domestic and international travel as required.
Employee Benefits:
* Professional development opportunities, including workshops, conferences, and training programs.
* Employee assistance programs for personal and professional well-being.
* Opportunities for career advancement within a growing organization.