The Company Are you passionate about crafting compelling digital campaigns and connecting with audiences over shared love for refreshing beverages? Do you thrive in a creative, fast-paced environment that fuels innovation and growth? Join our client as a Digital Marketing Specialist to help elevate their brand. What You'll Do: As a Digital Marketing Specialist, you will play a vital role in developing and executing targeted digital marketing strategies across platforms to drive brand awareness, grow reach, and engage our audience in unforgettable ways. Your comprehensive understanding of digital trends and tools will be instrumental in crafting campaigns that resonate, optimising performance, and turning insights into actionable strategies. Develop and manage creative, data-driven digital marketing strategies tailored for the beverage industry Plan, execute, and monitor campaigns across social media, email, SEO, and PPC platforms to maximise reach and ROI Collaborate with content creators and designers to produce compelling visuals, copy, and multimedia assets that align with the brand identity Analyse campaign performance and consumer data to identify trends, optimise strategies, and deliver actionable insights Stay ahead of industry trends, tools, and techniques while demonstrating innovation and agility in adapting to the digital landscape Work closely with cross-functional teams to ensure brand consistency across all digital channels. What You Bring: Proven experience in digital marketing, preferably within the beverage, food & drink, or CPG industries Proficiency in digital marketing tools such as Google Analytics, Ads Manager, HubSpot, Hootsuite, or similar platforms Familiarity with SEO/SEM strategies and best practices Exceptional analytical skills to interpret data and make data-driven decisions Creative mindset and ability to craft compelling digital content that engages and converts audiences Strong communication and collaboration skills; experience working with cross-functional teams Bachelor's degree in Marketing, Communications, or related field (preferred) Benefits? Competitive salary and benefits package tailored to attract top marketing talent Opportunities for professional development and career growth. Flexible work environment and access to cutting-edge marketing resources. Apply Today! Robert Half Ltd is committed to equal opportunity and we value diversity at our company. We do not discriminate on the basis of categories protected under local law. By clicking 'apply', you give your express consent that Robert Half may use your personal information to process your job application and to contact you from time to time for future employment opportunities. For further information on how Robert Half processes your personal information and how to access and correct your information, please read the Robert Half privacy notice: https://www.roberthalf.com/au/en/privacy. Please do not submit any sensitive personal data to us in your resume (such as government ID numbers, ethnicity, gender, religion, marital status or trade union membership) as we do not collect your sensitive personal data at this time.