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1. Australia's most loved Food Brands | Broad role - Develop Brand and NPD projects
2. Develop & execute the entire Brand Strategy as well as lead NPD and Innovation
3. Career defining opportunity | $145,000 inc + bonus | North Sydney location
* Australia's most loved Food Brands | Broad role - Develop Brand and NPD projects
* Develop & execute the entire Brand Strategy as well as lead NPD and Innovation
* Career defining opportunity | $145,000 inc + bonus | North Sydney location
About The Role
Delicious... mmm... and Tasty They're the first 2 or 3 words that you'd use to describe this amazing role and that's exactly what it is, an Amazing Brand Manager position for one of Australia's most loved food brands. And you could be a part of it...a big part of it. Your objective, Simple. Make everyone in Australia and New Zealand fall even more in love with these delicious snacks through fantastic storytelling for the moments that matter in life, fun times, sharing, caring, laughter, moments spent with family and friends. Reporting to the inspiring and caring Head of Brand who reports to the CMO, this is a strategic and hands-on roll where you will develop and execute end to end brand campaigns as well as all NPD and Innovation projects.
Key Responsibilities
* Manage and lead the entire end to end marketing and brand strategy as well as innovation. 50% Brand building across ATL and BTL channels especially social. 50% Innovation and NPD focus
* Create and set the entire marketing mix using actionable insights for New Product Development, Packaging, Pricing and Promotion initiatives
* Build nurturing and long lasting relationships with key stakeholders both internally and externally such, NPD and Innovation, major retail chains, food service providers and agencies
* Drive business growth and brand equity
What You Need To Be Successful
* A delicious attitude and mindset balancing a nurturing and collaborative approach to hitting key business and brand objectives. As a person you are humble, hardworking (you get sh*t done), down to earth and approachable
* A tertiary qualification in Marketing or Business or similar
* A proven track record as either a highly successful Assistant Brand Manager or Brand Manager looking for a tasty new challenge
* A background in FMCG skilled in building a brand strategy and using insights to manage NPD and Innovation. You love taking new products to market as part of the NPD pipeline
* An adaptable and flexible nature and ability to influence key stakeholders to enjoy positive business outcomes
Benefits
* Great salary and benefits | $145,000 inc super + bonus (and yes a bonus you can hit every year)
* Opportunity to shape their marketing strategy and make a significant brand and company wide impact. You get the opportunity to bring new products to market
* North Sydney Location
* Constant learning and development - the marketing leadership team is made up of Big Blue-Chip FMCG Companies who will both challenge and support you to be the best version of yourself
* A supportive, fun and collaborative working environment
About The Company
My client is one of the Australia's most loved food brands famous for delicious snacks that are a part of the fabric of Australian life found in every pantry, fridge and Kitchen in Australia They spread joy and happiness with every nibble, they won't leave a bad taste in your mouth so no need to quibble, they're deliciously light to make your day bright:)
How To Apply
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