SOCIAL MEDIA & COMMUNITY ENGAGEMENT SPECIALIST - Hamilton IslandHamilton Island is seeking a passionate and proactive Social Media & Community Engagement Specialist to grow and elevate our presence across all digital platforms.In this newly created role, you'll bring one of Australia's most iconic destinations to life online - from reef adventures and wildlife encounters to world-class dining and magical island moments.
Every day, you'll tell stories that inspire, connect with our audience, and help share the wonder of Hamilton Island with the world.Working closely with our Content Producer, you'll execute best-in-class social strategies, publish engaging content with precision, foster genuine online communities, and track performance to keep us ahead of the curve.
This is a dynamic, hands-on role where creativity meets strategy - and where your ideas will truly make waves.Why you'll love working with usLive in paradise - surrounded by the Great Barrier Reef, lush landscapes, and stunning sunsetsShape the voice of one of Australia's most recognisable tourism brandsBe part of a collaborative, creative marketing team that values fresh ideasAccess exclusive staff benefits - including subsidised accommodation, discounts on dining and island activities, ferry concessions, and moreWhere you'll make an impactManage scheduling and publishing across all Hamilton Island social channelsBe the warm, helpful, and consistent brand voice in comments, DMs, and tagged contentBuild an active, positive community while escalating potential PR issues when neededMonitor performance, track metrics, and provide regular insights and recommendationsStay ahead of trends, algorithms, and emerging platform features to maximise reachSupport campaigns, events, and influencer collaborations to drive engagement and awarenessWhat we're looking forYou're a creative, tech-savvy storyteller who knows how to turn moments into meaningful brand experiences.
You thrive in fast-paced environments, keep a sharp eye on detail, and have a deep understanding of social media's ever-changing landscape.To be successful, you'll need:2+ years' experience in social media and community management (tourism or lifestyle brands ideal)Strong understanding of platform mechanics, algorithms, and content best practicesProficiency in Meta Business Suite, Later, and Adobe Creative Suite (Premiere Pro, Photoshop, Lightroom, Illustrator)Excellent copywriting and communication skills - quick, clear, and on-brandAbility to work independently and collaboratively, managing multiple priorities with easeAbout Hamilton IslandOur mission is to share the wonder of Hamilton Island with the world by creating wonder-filled experiences for our guests, employees and community.Every team member plays a role in shaping those experiences - making Hamilton Island not just a great place to visit, but a great place to work.A little island can do wonders - make your next career move one to remember.
Apply now
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