Overview
Advara HeartCare is Australia's largest cardiology networks, with more than 60 clinics and over 100 cardiologists delivering specialist cardiac care across the country. Our focus is simple: making high-quality heart care more accessible, connected and patient-centred.
We are looking for a Marketing Manager to lead the delivery of marketing and communications activity across the organisation. This is a hands-on role responsible for executing national campaigns, managing digital and brand experience, and delivering key events that connect our cardiologists, referrers and partners.
This role is suited to someone who enjoys owning delivery and execution and working closely with clinical and operational teams to bring marketing initiatives to life.
The Role
Reporting to the Chief Commercial Officer, the Marketing Manager will oversee the planning and execution of initiatives and day-to-day marketing operations that support patient engagement, referrer relationships and brand awareness.
The role has a strong focus on digital experience, content and event delivery, ensuring our marketing activity is clear, professional and aligned with the quality of care delivered across our network.
Key Responsibilities
Marketing & Campaign Execution
* Plan and deliver national marketing campaigns across digital, content and partnership channels
* Manage campaign rollout for key programs, centre openings and service lines across the Advara HeartCare network
* Develop marketing materials that support patient engagement and referrer communication
* Coordinate with clinic teams to support local marketing activity
Digital Experience
* Oversee the ongoing development and optimisation of the Advara HeartCare website and digital presence
* Manage digital marketing activity including paid media, SEO, social channels and online content
* Ensure a consistent and high-quality digital experience for patients, referrers and partners
* Work with external agencies and partners to deliver digital campaigns and platform improvements
Communications
* Develop clear and consistent communications for internal and external audiences
* Support executive and organisational communications including town halls, newsletters and national updates
* Manage brand messaging across all marketing channels to ensure alignment with Advara HeartCare's values and purpose
Events & Partnerships
* Lead the planning and delivery of national events, conferences and engagement activities
* Manage sponsorships, partner activations and stakeholder engagement initiatives
* Coordinate event logistics, promotion and communications to ensure high-quality experiences for attendees
Brand & Content
* Maintain and strengthen the Advara HeartCare brand across all marketing materials and communications
* Develop compelling content that supports awareness of cardiovascular health and specialist care
* Ensure marketing activity reflects the professionalism and expertise of our clinical network
About You
We are looking for someone who combines strong marketing execution with excellent organisational and communication skills.
You will likely have:
* 5+ years experience in marketing, communications or brand roles
* Strong experience delivering digital marketing and website optimisation
* Experience planning and delivering events, conferences or stakeholder engagement activities
* Excellent writing and communication skills
* Ability to manage multiple projects and stakeholders across a national organisation
* Experience working with agencies and external partners
* A practical, proactive approach and the ability to operate independently
Experience in healthcare, professional services or regulated industries would be advantageous.
Why Join Advara HeartCare
* Work with one of Australia's largest cardiology networks
* Be part of an organisation focused on improving Australia's heart health
* Lead marketing initiatives that support both clinicians and patients
* Work in a collaborative environment with clinicians, operational leaders and executive teams
* Opportunity to shape how specialist cardiac care is communicated and experienced nationally
If you are a marketing professional who enjoys bringing ideas to life through digital platforms, events and meaningful communications, we would love to hear from you.
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