OverviewThe Head of eCommerce is a pivotal leader within MECCA's Digital organisation, accountable for shaping the vision, strategy, and performance of MECCA Brands' online business as we accelerate towards our ambition to be the #1 Beauty Destination in ANZ.The Role You Could PlayAs Head of eCommerce, you will define and deliver a best-in-class digital commerce strategy that drives sustainable growth, market leadership, and seamless integration of MECCA's brand promise across channels.
You'll be accountable for commercial outcomes through site optimisation, conversion innovation, merchandising, and compelling omnichannel engagement—elevating the richness of our physical retail online.ResponsibilitiesDefine and deliver the eCommerce growth strategy to achieve annual targets.
Maintain robust forecasting and performance reporting to give the business clear visibility of online trading performanceOwn the delivery of a best-in-class website, ensuring it reflects MECCA's brand vision and customer-first philosophyLead the end-to-end execution of new site functionality, working closely with the Digital Product Team, technology partners, and third-party agenciesDrive ongoing conversion optimisation through rigorous experimentation (A/B testing) and supporting advanced personalisation strategiesSet the strategic roadmap for SEO, UX/UI, and customer engagement to continually expand MECCA's digital customer baseAct as the executive owner of major eCommerce projects, accountable for delivery, timelines, budgets, and stakeholder management working with technologySupport the Digital Product team with robust governance frameworks for backlog management, sprint planning, and release cyclesOversee the creation, curation, and execution of dynamic and personalised content across the website, ensuring relevance to customer segmentsDrive the integration of digital campaigns with brand, marketing, and CRM strategies to create a unified omnichannel customer journeyManage the eCommerce P&L; in partnership with the Financial Business PartnerPartner with Supply Chain and Operations to elevate fulfilment capabilitiesLead, coach, and inspire a high-performing eCommerce team, building internal capability and succession pipelinesWhat You Will BringYou will set the benchmark for digital excellence by anticipating consumer behaviour, leveraging emerging technologies, and embedding best-practice approaches across eCommerce.
Harnessing insights from data and market trends, you'll evolve MECCA's digital capability while fostering a culture of innovation and collaboration.You will also bring:10+ years' experience in eCommerce with a proven record of delivering growth.Demonstrated experience managing a P&L; and delivering on commercial targets.Strong leadership experience managing and developing large, high-performing teams.Deep understanding of the key levers that drive online performance, including CRM, social, and customer engagement.Advanced commercial acumen and analytical capability, with a focus on actionable insights.Collaborative mindset, partnering effectively with supply chain, brands, buying, product, and other teams to achieve business objectives.Strategic thinker with the drive and resilience to execute long-term plans.Proven track record of working with product and technology teams to shape and deliver digital roadmaps.Your Life At MECCAWhilst we are singularly focused on our #CustomerFirstmantra, we know that wouldn't be possible without an incredible team that is guided by our MECCA values and motivated each and every day to be solutions focused, innovative, collaborative and adaptable, and have a bit of fun along the way!
Some of our other team member benefits include:Career development programs and first-class digitised learning offeringHealth and well-being initiativesReward and recognition programsAccess to bonus and incentive programsAccess to quarterly product allowanceUp to 40% discount to spoil yourselves and your immediate family, subject to company policyThere are also many other ways in which you'll be made to feel part of the MECCA story as we love to celebrate, surprise and delight our team along the way.
To learn more about life at MECCA Brands, follow us on LinkedIn at MECCA Brands or @lifeatmecca and for all current opportunities, visit a CVRegistration is completely free and allows you to submit your resumes and receive job alerts directly to your email.
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đź“Ś Head Of Ecommerce
🏢 MECCA Brands
đź“Ť Melbourne