Job Title:
Senior Marketing Manager
* Develop and execute innovative brand and product strategies across domestic and global markets.
* Work closely with cross-functional teams to shape new brand and product stories.
* Support the Chief Marketing Officer in creating a consistent brand identity across all channels.
* Drive multi-channel marketing campaigns that target key segments and deliver measurable results.
The ideal candidate should possess a Bachelor's degree or higher in Business or Marketing, accompanied by 7+ years of experience in brand & content marketing derived from an agency environment.
They should also have B2B marketing expertise, a deep understanding of B2B channels, experience working with Tech clients, and proven skills in developing marketing plans and campaigns across print, digital, eDM, content, and PR.
Responsibilities include managing media and PR relationships, building a suite of case study videos and customer stories, expanding the offering into European and Middle East markets, and fostering strong relationships with senior executives and internal teams.
Key qualifications include a keen understanding of competitive environments and consumer trends, as well as a commitment to continuous analysis and communication of insights to the wider business.