Overview
Content Writer (Technology) for a B2B enterprise technology brand on LinkedIn. Full-time, remote role focused on crafting impactful, skilled, and insight-led content for a high-profile LinkedIn Showcase page. Write for topics like cybersecurity, cloud, 5G, AI, and digital transformation, translating complex technology into clear narratives for senior decision-makers across the Asia-Pacific region. Built to support executive presence, engagement, and strategic marketing objectives through LinkedIn-first content.
Responsibilities
- Craft high-impact LinkedIn content including short-form posts, long-form narratives, infographics, and executive ghostwriting for enterprise technology themes that resonate with CIOs, CTOs, and senior IT decision-makers
- Shape and maintain a distinct editorial voice aligned to brand tone, values, and audience expectations
- Collaborate with subject matter experts, product marketers, and executives to translate technical concepts into compelling social narratives
- Repurpose longer-form assets (e.g. blogs, whitepapers, webinars) into concise, engaging, LinkedIn-native formats
- Build and manage a strategic content calendar to support brand storytelling, product visibility, and thought leadership
- Monitor content performance and LinkedIn trends to refine voice, format, and messaging for maximum engagement
- Contribute copy to support wider LinkedIn content assets such as banners, carousels, videos, and employee advocacy posts as needed
Qualifications
- Previous skilled copywriting or content writing experience, ideally within B2B tech, telecom, or SaaS
- A portfolio of LinkedIn posts or social-first B2B content demonstrating clarity, impact, and relevance to enterprise audiences
- Ability to write sharp, on-brand copy under tight deadlines and adapt to varying tones (brand, executive, product)
- Confidence in translating technical topics into accessible, story-driven content
- Understanding of LinkedIn editorial best practices like formats, tone, trends, and performance levers
- Excellent communication and collaboration skills to liaise with marketing, comms, product, and leadership teams
- Experience with content analytics tools is an added advantage
Seniorities
- Mid-Senior level
Employment type
- Full-time
Job function
- Marketing, Public Relations, and Writing/Editing
Industries
- IT Services and IT Consulting
#J-18808-Ljbffr
📌 Technology Content Writer
🏢 Digital
📍 Bendigo