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General manager – international business & china market rebuild

Newcastle
Bendigo Advertiser
General Manager
Posted: 14 March
Offer description

Overview

Position: Full Time General Manager

Salary Level: $150K-$190K + travel allowance & bonus

Report to: CEO / Board of Directors

About the Role

We are seeking a visionary and results-driven General Manager to lead our international business expansion, elevate global brand recognition, and spearhead the strategic re-entry and rebuilding of our China market operations following pandemic-related disruptions.

This is a high-impact executive role for a commercially astute leader with strong international experience, deep market insight, and proven success in driving sustainable growth across diverse regions.

Key Responsibilities

* International Business Leadership: Develop and execute global growth strategies across key international markets; Identify new business opportunities, partnerships, and revenue streams; Lead cross-border negotiations and strategic alliances
* China Market Rebuild & Expansion: Design and implement a comprehensive China re-entry strategy; Re-establish distribution channels, partnerships, and regulatory compliance; Build and lead a high-performing local team; Restore and accelerate revenue growth in the China market
* Brand Strategy & Recognition: Strengthen global brand positioning and market presence; Align brand messaging across regions to ensure consistency and impact; Collaborate with marketing and communications teams to enhance visibility and reputation
* Operational & Financial Leadership: Own P&L responsibility for international operations; Drive performance management and operational excellence; Ensure sustainable profitability and risk mitigation

Qualifications & Experience

* A bachelor degree or above in Business administration/management
* 5+ years of senior leadership experience in international business
* Proven track record of rebuilding or scaling operations in China
* Strong understanding of global trade, regulatory frameworks, and cross-cultural management
* Demonstrated success in brand development and market expansion
* Exceptional strategic thinking, negotiation, and leadership skills
* Fluent Mandarin preferred; international experience essential

What We Offer

* Executive-level compensation package
* Performance-based incentives
* Opportunity to shape global strategy and drive transformative growth
* Dynamic and entrepreneurial work environment

Job Type: Full-time

Pay: $150,000.00 – $190,000.00 per year

Work Location: In person

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Send an application
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