Key Outcomes and Accountabilities
The aim of this role is to:
Manage and deliver improvements to the QBCC's online presence across all digital communication channels including the website, e-newsletters, social media, and multimedia.
Develop and maintain relationships with internal and external customer business units to ensure effective liaison regarding design and development of digital products and services,
Advise the business on best practice as it relates to the development and management of digital communications channels including researching, identifying, analysing and reporting on customer, content and platform trends.
Ensure best practice user experience, design and information architecture standards, currency and accuracy of channel content are adopted and applied.
Provide insights driven reporting to senior management to demonstrate performance of digital channels and deliver optimisation recommendations.
Provide training and guidance to the broader Communications team by sharing knowledge on digital best practice .
Lead and oversee the digital communications team including the social media and website functions.
Provide coaching and leadership to the digital communications team utilising your knowledge across digital communications planning, technologies and digital channel improvements.
Provide exceptional customer service to all staff of the Commission and external customers.
Candidate Attributes
Sound organisational skills and ability to meet flexible and demanding short-term deadlines while maintaining discipline over delivery of ongoing work.
A positive, analytical and proactive approach to resolving problems and identifying improvement opportunities.
Generate creative solutions and digital channel options that meet audience needs and customer outcomes using their knowledge and experience with content management systems (Drupal & SharePoint), search engine optimisation, digital marketing tools (Salesforce and Marketing Cloud) web development, analytics (Google Analytics 4), web standards and WCAG2.0 accessibility guidelines and social media tools. Experience in Drupal, Sharepoint, Salesforce and Marketing Cloud, while not essential, will be highly valued.
Manage business and stakeholder relationships to negotiate and influence to ensure customer requirements are met and any issues are resolved.
Exhibit project management skills, knowledge and experience including problem solving and analytical thinking to identify issues and make recommendations.
Understand the digital marketing landscape and demonstrate technical knowledge and experience across digital marketing principles, strategies and tactics.
How to apply
Please submit your resume including the names and contact details of two referees who have a thorough knowledge of your work performance and conduct, and a cover letter (two pages) outlining how your skills, knowledge and experience complement the Candidate Attributes in the Position Description.This work is licensed under a Creative Commons Attribution 3.0 Australia License.