OverviewHire Digital is seeking a B2B Tech Copywriter to create compelling, high-performing content for the LinkedIn Showcase page of a leading B2B enterprise technology brand in the Asia-Pacific region.
This role focuses on crafting skilled, thought leadership-driven content that speaks to senior decision-makers in industries such as cloud, cybersecurity, AI, 5G, and digital transformation.
You\'ll collaborate with the internal marketing team and subject matter experts to shape the brand\'s executive presence, translate complex topics into digestible insights, and help drive engagement through consistent and strategic storytelling on LinkedIn.ResponsibilitiesWrite LinkedIn-native posts for a branded Showcase page, covering themes like enterprise IT, cybersecurity, network infrastructure, digital transformation, and emerging technologiesGhostwrite thought leadership content for executives and subject matter experts targeting C-level and IT decision-makers across APACTranslate technical, product, or industry insights into clear, compelling, and concise content optimized for LinkedIn engagementCollaborate with marketing and content teams to build and maintain a strategic posting calendarRepurpose existing assets, blogs, reports, webinars into LinkedIn-optimized contentMonitor performance, analyze engagement, and iterate content based on results and platform trendsRequirementsProven experience writing LinkedIn content for B2B tech brands, with a strong understanding of enterprise buyer personas and messaging needsExceptional writing and editing skills with an ability to simplify complex technical topics for professional audiencesDemonstrated ability to write with a professional tone, adapt to multiple brand voices, and align content with broader marketing objectivesFamiliarity with LinkedIn\'s content format, algorithm, and best practices for engagementStrong organizational and communication skills, with the ability to work independently and meet deadlines
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