Lead a highly established brand in skincare to new heights with your commercial and creative brand marketing abilities
- Australian owned and manufactured products
- An autonomous role that bridges brand, production and quality
- Work on rebranding and positioning projects
Join a well-established Australian manufacturer and marketer of consumer healthcare products. You’ll be part of a team that prides itself on quality, compliance, and innovation.
What you'll do
- Brand & Strategy – Shape long-term brand vision and 3-year plans, ensuring alignment with business goals.
- Brand Management – Deliver annual data-driven plans, marketing communications, and budget oversight to achieve KPIs and ROI.
- Consumer Insights – Translate market research and trends into innovative brand strategies and opportunities.
- Portfolio & Innovation – Lead product lifecycle, NPD, packaging, and extensions to maximise relevance, growth, and profitability.
- Campaigns & Execution – Oversee ATL/BTL marketing, digital, PR, influencer, and retail activations; manage agencies and partners for seamless delivery and performance.
- Financials & ROI – Own brand budgets, P&L;, pricing, and SKU optimisation; ensure disciplined spending and track campaign effectiveness.
- Collaboration – Partner cross-functionally with Sales, Supply Chain, Finance, Regulatory, and external stakeholders to deliver strategies and resolve challenges.
- Compliance – Ensure all marketing activities meet TGA, and industry standards, maintaining best practice in regulated markets.
What is needed
- Prior experience at Brand Manager level, preferably in consumer healthcare or other regulated industries.
- Experience with brand marketing, campaign planning and execution.
- Excellent coordination, planning, and project management skills.
- Strong attention to detail in documentation and compliance.
- Good communication skills; able to work across departments.
- Problem solver: proactive, able to anticipate issues and suggest improvements.
What's in it for you
- The opportunity to work under an experienced and supportive leadership team.
- Ownership of a highly recognised brand in skincare.
- A market-competitive salary based on experience.
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📌 Brand Manager
🏢 axr Recruitment & Search
📍 City of Sydney