It starts here. With Bendigo Bank... and you.
We've never been 'just a bank'. Just like you should never be 'just an employee'. We're united in our belief that in banking, better can be bigger, and together we're making it happen.
At Bendigo Bank, we're all about helping people and communities thrive. We're a bank with a heart, deeply rooted in regional Australia but with a national reach. We're striving to become Australia's most innovative bank, and we need talented people to help us achieve this ambitious vision.
Within our Brand, Marketing and Communications division sit our Digital Marketing team. The Digital Marketing Team deliver market leading digital campaigns and communications to drive significant customer growth, revenue and enhance experiences online. We currently have an exciting opportunity for a full-time Digital Marketing Communications Specialist with a marketing automation and customer journey delivery focus to join us permanently.
You'll be instrumental in creating empowering user journeys, ensuring our key messages reach customers at the right time and through the right channels. You'll dive deep into our data, scoping and refining data sources to define target audiences and partner with key business stakeholders to deliver impactful campaigns for a variety of our products, such as home loans and credit cards.
This is a fantastic time to join us as we are innovating in the MarTech space and are on the cusp of a significant update to our technology stack. You will have the chance to be a part of this exciting transformation. Our division is also embracing agile ways of working, so your experience in this environment will be highly valued. It's a fantastic time to join as we evolve our practices and continue to drive performance and you'll gain broader exposure to a squad of marketing specialists.
To be successful in this role, you will be an experienced marketing professional with a knack for understanding and delivering complex customer journeys. You will have:
* Demonstrated hands‐on experience with Salesforce Marketing Cloud and Salesforce Data Cloud (or similar).
* Strong knowledge of SQL querying language and experience with deep data sets.
* Proven ability in defining unique target audiences through analysis and refinement of large volumes of data alongside key business stakeholders.
* Excellent stakeholder engagement and problem‐solving skills.
* Experience in assessing content as fit for digital channels and executing campaigns across multiple channels.
* Experience in working for larger complex organisations from within a regulated industry (preferred but not essential).
* Knowledge of Unica or Acoustic (preferred but not essential).
You'll be joining a highly supportive and collaborative team that is part of a broader squad of marketing specialists. We pride ourselves on our people‐first focus and enjoy a bit of banter while we work. We are passionate about what we do and are committed to helping each other succeed.
This role can be based in Adelaide, Bendigo, Melbourne, or Sydney locations. We offer flexible work options that put our people first, working in a hybrid model with a minimum local Head Office attendance requirement determined by your Leader, to find a rhythm that works best for you and your team. We believe that coming into the office some of the time is the best way to learn, stay connected and collaborate effectively, especially for key activities like team days, 1:1s, and town halls.
So, why work with us?
* Want big impact that matters? Here, you'll know your work directly benefits the customers and communities we all serve.
* Want to be more than just a number? Join a team that truly values you – and that gets more and more diverse every day.
* Want career opportunity AND flexibility? Achieve both here, where we know that balance and progression go hand in hand.
You'll also get access to a great range of benefits, including:
* Hybrid work? Flexible hours? A compressed work week? Our flexible work options are designed to suit your life.
* Health and wellbeing support, including discounted gym memberships, private health insurance options, and our Employee Assistance Program (EAP) for you and your immediate family members.
We're making better, bigger. And we'll get there with you.
Could you be our new Digital Marketing Communications Specialist? Now's the time to set your sights higher – on the future you deserve.
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