$75,000 – $82,000 + salary sacrifice packaging
At Ronald McDonald House North Australia, we support families with seriously ill or injured children by providing accommodation, care, and connection when they need it most. Our people are at the heart of everything we do, and we're looking for a passionate digital storyteller to help bring our mission to life.
About the Role
We are looking for a Digital & Content Coordinator to lead the creation and delivery of engaging, high‐quality digital content across our platforms.
Reporting to the Head of Revenue and Engagement, you'll play a key role in coordinating social media and content creation, digital campaign delivery, paid digital advertising, SEO support, and website management – helping to grow engagement, drive fundraising outcomes, and share the powerful stories of the families we support.
This is a new role for our chapter, and the ideal candidate will thrive in leading the creative implementation of the role in line with best practice for digital and content delivery. It is a hands‐on, creative role suited to someone who thrives in a fast‐paced environment and is motivated by work that delivers real purpose and impact.
Key Responsibilities
* Create, schedule and publish content across social media, email (EDMs), and website.
* Develop engaging multimedia content (copy, graphics, video, storytelling).
* Translate real family stories into compelling, sensitive digital content.
* Support digital delivery of fundraising campaigns, appeals, events and peer‐to‐peer initiatives.
* Integrate organic and paid digital strategies to maximise campaign performance.
* Collaborate with internal teams and agencies to align messaging and campaign objectives.
* Maintain and update website content (WordPress, Funraisin or similar CMS).
* Ensure content is SEO optimised, accessible, and up to date.
* Track and report on digital performance metrics.
* Use insights to improve engagement and campaign outcomes.
* Work closely with regional teams, families, volunteers and partners to source content.
* Manage relationships with external suppliers and agencies where required.
About You
* Creative and organised digital marketer passionate about storytelling and purpose‐driven work.
* Australian work rights are required.
* Experience in a Digital Marketing Coordinator, Content Coordinator or Social Media role.
* Minimum 1–2 years of experience in Digital Marketing Coordinator or Content Coordinator.
* Hands‐on experience managing or supporting paid digital campaigns (Meta Ads, Google Ads/Google Grant or similar).
* Strong skills in content creation, copywriting and storytelling.
* Experience with platforms such as WordPress, Mailchimp/Campaign Monitor, Canva, and Meta Business Suite.
* Understanding of SEO, digital engagement, paid media and conversion optimisation.
* Ability to manage multiple projects and deadlines.
* Compassionate and professional approach when working with sensitive stories.
* Experience in the Not‐for‐Profit sector.
* Experience with fundraising platforms (e.g. Funraisin).
* Intermediate level video production experience.
Why Join Ronald McDonald House North Australia?
* Make a real impact on the lives of children and families in North Australia.
* Be part of a supportive, inclusive, and passionate team.
* Opportunities for professional development and growth within a global charity.
* Access to Fitness Passport and employee wellbeing platform.
* Competitive remuneration.
* Salary packaging up to $15,900 p.a. (Find out more at https://www.cbb.com.au/salary-packaging-calculator/).
Application Process
We invite you to apply by submitting your resume and covering letter addressing the role's key selection criteria by Monday 13th April 2026 via Seek online.
The safety of children and families we support is paramount. Our recruitment process includes National Criminal Checks and Working with Children Checks consistent with state legislation.
We encourage all suitable candidates, including First Nations Australians, to apply.
For further information, please call the Townsville House at 07 4775 5600.
Application Questions
* Which of the following statements best describes your right to work in Australia?
* How many years' experience do you have as a Content Coordinator?
* How many years' experience do you have in digital marketing?
* What's your expected annual base salary?
* How much notice are you required to give your current employer?
* Do you have experience with Search Engine Optimisation (SEO)?
* Do you have a current Australian driver's licence?
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