OverviewAyan Infotech are looking for an EDM Developer for an initial 4 months contract to start with in Sydney.
All applicants must have full unrestricted work rights in Australia.Role DetailsTitle: EDM DeveloperLocation: SydneyType: Contract (4 months +)ResponsibilitiesCampaign Development & Deployment: Build, configure, and schedule EDM campaigns on the marketing automation platform.
Create and maintain reusable email templates with responsive design.Personalization & Segmentation: Implement agile content, personalization tags, and segmentation logic.
Ensure proper handling of customer preferences (opt-in, unsubscribe, GDPR).
Testing & Quality Assurance: Perform rendering tests across devices and browsers.
Validate links, creative assets, and personalization before launch.Monitoring & Optimization: Track email deliverability, bounce rates, opens, and CTR.
Support A/B testing to optimize subject lines, content, and layouts.Required SkillsHands-on experience with EDM/Email platforms (e.g., Adobe Campaign, Salesforce Marketing Cloud, Eloqua, Unica).
Proficiency in HTML, CSS, and responsive email coding.Knowledge of personalization, dynamic content, and campaign scheduling.2-4 years of experience in email campaign development.ContactContact: 02 9412 4178 for more details.
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