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Experience transformation lead

Sydney
beBeeTransformation
Posted: 11 December
Offer description

About the Role


As a pivotal figure in our organization, you will be responsible for ensuring a seamless transition of brand and customer experience. This role plays a critical part in the Commercial Lead Bank Transition to deliver a customer-centric migration that preserves brand integrity and complies with licensing obligations.


Your Key Responsibilities



* Develop and implement robust brand governance frameworks to facilitate a smooth transition.

* Promote customer-centricity and brand consistency across all signage communications digital assets and customer touchpoints.

* Review and approve branded materials such as signage merchandise uniforms digital assets with a focus on clarity and customer experience.

* Ensure all materials align with brand guidelines tone of voice and meet licensing and regulatory requirements.

* Collaborate with cross-functional teams and external stakeholders to proactively manage customer sentiment and mitigate attrition risks.

* Participate in strategic forums and working groups to align on customer experience and brand decisions.

* Coordinate updates to digital channels including website redirects app messaging chatbot scripts to reflect the transition from Suncorp Bank to ANZ.

* Ensure timely execution of commitments across web app social and physical channels.

* Maintain collaborative platforms for storing approved assets and CX guidelines.

* Track campaign performance customer feedback and compliance with licensing terms.



Required Skills and Qualifications



* Proven experience in brand transformation and customer experience management.

* Excellent leadership skills with the ability to collaborate effectively with cross-functional teams.

* Strong analytical and problem-solving skills with attention to detail.

* Ability to work in a fast-paced environment with multiple priorities.

* Strong communication and interpersonal skills.



Benefits


This role offers a unique opportunity to make a significant impact on our organization's brand and customer experience. As a key member of our team, you will have the opportunity to develop your skills and expertise while contributing to a dynamic and collaborative work environment.


Others


Please note that this is a 12-month secondment opportunity. We are an equal opportunities employer and welcome applications from diverse candidates.

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