Your New Company:
Join a dedicated Aged Care and NDIS service provider renowned for delivering compassionate, high-quality home care. We're growing rapidly due to our commitment to care, and we're looking for a talented Marketing and Brand Manager to join our dynamic team in Sydney. This is a unique opportunity to shape our brand story and drive meaningful engagement in a sector that truly matters.
About the Role:
You'll be instrumental in developing and executing our marketing and brand strategy. You will:
Bring our brand story to life: Create high-quality, engaging content including captivating photos and videos for social media, compelling newsletters, insightful blog posts, and more.
Drive our digital presence: Plan, execute, and optimise digital marketing campaigns across SEO/SEM, email marketing, social media, display advertising, and PPC.
Own our online footprint: Manage and grow the company's social media channels, oversee website performance and user experience, ensuring content is optimised for search and conversions.
Analyse & strategise: Use analytics tools (Google Analytics, Ads platforms etc.) to measure campaign performance against KPIs and ROI, deriving insights to continually improve our approach.
Be a brand guardian: Ensure all content is accurate, relevant, adheres to our brand voice, and leverages SEO best practices for maximum visibility.
About You:
You're a creative and results-oriented marketer looking for a rewarding challenge. You likely have:
A minimum of 5 years' experience in a similar role, with a strong portfolio showcasing both content creation and digital marketing success.
Advanced skills in Adobe Creative Suite (Photoshop & Premiere Pro essential).
Proven expertise with Google Analytics, Google Ads, Meta Ads Manager, and email marketing software.
A deep understanding of SEO, SEM, and PPC principles and application.
Exceptional content creation skills (written, visual, video) with meticulous attention to detail.
Excellent communication, project management, and organisational abilities.
The ability to thrive both independently and collaboratively within a team environment.
What We Offer:
The chance to play a key role in a growing organisation within the vital Aged Care and NDIS sector.
A dynamic team environment where your work directly contributes to a positive impact.
A full-time, on-site position at our Head Office in Sydney.
Your next step
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV to ****** or call me now on 0431564388 to discuss your next role.
If this job isn't quite right for you but you are looking for a new position, please contact me for a confidential discussion about your career.
At Randstad, we are passionate about providing equal employment opportunities and embracing diversity to the benefit of all. We actively encourage applications from any background.
skills
Marketing Manager, Brand Manager, Digital Marketing Manager, Marketing, Brand, Digital, Health, Age Care
qualifications
Bachelor Degree in Marketing
education
Bachelor Degree