Company Description
Traffic Radius is a comprehensive digital marketing agency specializing in SEO, SEM, website development, conversion rate optimization, and social media marketing. The company prides itself on its streamlined, in-house processes developed by an experienced technical team to achieve precise and effective outcomes. Maintaining open communication and flexibility with clients is a cornerstone of their operations, ensuring transparent project management and the ability to adapt to changing needs. With a vision to lead the digital marketing industry, Traffic Radius is committed to customer satisfaction, reliability, and designing strategies that achieve outstanding results. Situated in Melbourne, VIC, the company is built on trust, professionalism, and quality-driven results.
Role Description
This is a full-time, on‐site role for a Social Media Account Manager based in Melbourne, VIC. In this role you will develop and execute social media strategies, manage multiple client accounts, and oversee content creation tailored to each platform. You will engage with audiences through posts, comments, and messages, analyze campaign effectiveness, and generate performance reports. As a liaison between clients and the creative team, you will ensure consistency in branding and that all client needs and expectations are met.
Qualifications
* Proficiency in Social Media Marketing and platforms such as Facebook, Instagram, LinkedIn, and Twitter
* Experience in developing Social Media Strategies, Campaign Management, and Community Engagement
* Strong Content Creation and Copywriting skills tailored for digital and social platforms
* Analytical abilities for measuring campaign performance and expertise in social media metrics tools
* Excellent interpersonal communication and client relationship management skills
* Familiarity with trends in digital marketing and social media platform algorithm updates
* Ability to work collaboratively with cross-functional teams and strong time management
* Bachelor's degree in Marketing, Communications, or a related field is preferred
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