We are seeking a seasoned marketing expert to join our team as a Senior Marketing Specialist. As a key member of our marketing team, you will be responsible for developing and implementing effective marketing programs that drive business results.
Job Description
The ideal candidate will have 6+ years of marketing experience and a proven track record of creating successful campaigns that drive ROI. They will be responsible for establishing KPIs for events and campaigns with sales and ensuring these are achieved. The role also involves overseeing the execution of the marketing plan, managing budgets, analyzing ROI, and handling lead-to-revenue processes.
Your Responsibilities:
* Develop and Implement Marketing Strategy
* Promote Digital-First Approach
* Establish KPIs and Analyze ROI
* Manage Marketing Budgets and Campaign Execution
* Collaborate with Regional Teams
* Engage with Customers and Partners
The Essentials - You Will Have:
* Bachelor's Degree in Marketing or equivalent
* 6+ years of marketing experience
* Experience with PR, digital, and social marketing programs, tools, and systems
* Strong business and financial skills, with experience managing marketing budgets
The Preferred - You Might Also Have:
* Ability to partner with sales teams to align marketing strategies
* Excellent planning, organizational, and execution skills
* Strong collaboration, influencing, and negotiation skills
What We Offer:
* Comprehensive benefits package including mindfulness programs
* Volunteer paid time off after 6 months
* Charitable donation matching programs
* Employee Assistance Program
* Wellbeing programs through OnTrack