Job Overview
The Marketing & Digital Lead is responsible for leading the digital marketing team, delivering an integrated program of marketing deliverables that achieve business objectives and align with strategic goals.
This role requires a skilled leader who can guide a team of experienced digital and marketing professionals to deliver quality outcomes, in accordance with corporate values and desired culture. Key to this role is effective stakeholder management and collaboration with cross-functional teams and agency partners.
Key Responsibilities:
* Develop and execute a comprehensive marketing strategy that drives business growth
* Manage and lead high-performing teams to deliver innovative marketing campaigns and projects
* Collaborate with data analytics teams to drive informed decision-making and optimize marketing performance
* Represent the organization on strategic initiatives and communicate key results to leadership
* Ensure compliance with policies and procedures while driving business success
Requirements:
* Bachelor's degree in business, marketing, communications, or related field
* Proven experience in marketing and team leadership
* Strong project management and stakeholder engagement skills
* Ability to work collaboratively across functions and levels