Digital Communications and Marketing Officer
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Full-time, 12-month fixed-term opportunity, with potential for extension, based at the Charles Perkins Centre
Join the InsideOut Institute for Eating Disorders as a Digital Communications and Marketing Officer for the opportunity to drive innovative digital campaigns that raise awareness, engage communities, and support the Institute's mission in eating disorders research and care
Base Salary $103,185 + 17% superannuation
About the opportunity: The InsideOut Institute for Eating Disorders has a great opportunity for an expert Digital Communications and Marketing Officer to join their team.
In this role, you will play a pivotal role in supporting the Manager of Communications, Marketing and Media to deliver on InsideOut Institute's digital marketing and communications objectives.
The role involves planning, creating, and executing engaging digital campaigns, with a strong emphasis on social media advertising, content development, and audience growth.
This position offers the opportunity to enhance the Institute's online presence, drive engagement with key audiences, and contribute to the achievement of broader marketing and communication goals.
The role requires collaboration with internal teams and external stakeholders to ensure consistent messaging and maximise the impact of campaigns.
The Digital Communications and Marketing Officer will exercise decision-making within local policy frameworks, using discretion and innovation to develop and implement effective communications strategies, campaign materials, and procedures that elevate the Institute's profile.
Your key responsibilities will be to:
Plan, deliver, and optimise paid digital marketing and social media campaigns across platforms such as Meta, TikTok, Snapchat, and LinkedIn (and more) to maximise reach, engagement, and ROI.
Develop and manage compelling content and messaging for social media, website, and e-communications in alignment with Institute branding and audience needs.
Monitor analytics, platform algorithms, and audience behaviour to provide insights and guide continuous improvement of campaign strategy and digital engagement.
Enhance the Institute's digital presence through targeted campaigns that amplify research activities, initiatives, and key messages.
Collaborate effectively with internal teams and external partners while working autonomously to support broader marketing, communications, and event promotion activities.
Perform work activities relevant to the role's key accountabilities as approved by the Manager and commensurate with the classification level.
About you:
Bachelor's Degree in Communications or Marketing, or relevant experience in a Digital Communications and Marketing role.
Proven experience in digital marketing, social media management, and paid advertising across various social media platforms.
Demonstrated ability to create engaging, audience-focused content, tailored for diverse platforms and aligned with established branding and messaging.
Strong analytical, problem-solving, and decision-making skills with the ability to interpret metrics and optimise campaigns for impact.
Highly organised with excellent time management, project management, and teamwork skills, able to work collaboratively and autonomously.
Familiarity with content management systems, CRM tools, and digital analytics, with a keen attention to detail and effective communication skills.
Sponsorship / work rights for Australia: You must have unrestricted work rights in Australia for the duration of this employment to be eligible to apply.
Visa sponsorship is not available for this appointment.
Pre-employment checks: Your employment is conditional upon the completion of all role-required pre-employment or background checks in a satisfactory manner to the University.
Similarly, your ongoing employment is conditional upon the satisfactory maintenance of all relevant clearances and background check requirements.
If you do not meet these conditions, the University may take any necessary step, including termination of your employment.
This position is designated as involving child-related work.
To undertake or remain in this position, you are required to apply for and obtain a Working with Children Check clearance in accordance with the Child Protection (Working with Children) Act ****.
EEO statement: At the University of Sydney, our shared values are trust, accountability and excellence and we strive to be a place where everyone can thrive.
We are committed to creating a University community that thrives through diversity and reflects the wider community that we serve.
We deliver on this through our commitment to diversity and inclusion, evidenced by our people and culture programs, as well as key strategies to increase participation and support the careers of Aboriginal and Torres Strait Islander People, women, people living with a disability, people from culturally and linguistically diverse backgrounds, and those who identify as LGBTQIA+.
We welcome applications from candidates from all backgrounds.
We are proud to be recognised as an Australian Workplace Equality Index (AWEI) Platinum Employer.
Find out more about our work on diversity and inclusion.
How to apply: Applications (including a cover letter, CV, and any additional supporting documentation) can be submitted via the Apply button at the top of the page.
For employees of the University or contingent workers, please login into your Workday account and navigate to the Career icon on your Dashboard.
Click on USYD Find Jobs and apply.
For a confidential discussion about the role, or if you require reasonable adjustment or any documents in alternate formats, please contact Roshik Prasad, Recruitment Operations by email to .
Applications Close: Thursday 04 December *******:59 PM
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