Overview
As the Content Strategy & Development Specialist, you will play a central role in elevating how the University plans, creates and delivers content across the full customer journey. Working alongside senior marketing leaders, campaign specialists and university stakeholders, you will translate strategic direction into practical, high-impact content frameworks, tools and multi-channel executions. This role offers the opportunity to shape the future of CQUniversity’s global content ecosystem – improving consistency, brand alignment, engagement and making great content easier to produce, reuse and scale.
Responsibilities
* Lead the translation of strategic direction into practical content frameworks, tools and multi-channel executions.
* Collaborate with senior marketing leaders, campaign specialists and stakeholders to elevate content across the customer journey.
* Shape and improve the university’s global content ecosystem to enhance consistency, brand alignment, engagement and scalability.
Position Details
* Continuing, Full-Time
* Global Brand and Marketing Directorate
* CQUniversity Emerald, Gladstone, Mackay, Rockhampton or Townsville
* Higher Education Worker Level 7
* Total Remuneration $121,744 to $131,995 pa (including salary of $102,876 to $111,538 plus 17% superannuation and leave loading)
Benefits
* 17% superannuation (with the choice to join an award-winning superfund)
* 6 weeks annual leave (incl. Christmas and New Year closure)
* 10 days personal/sick leave, plus 5 days carer’s leave
* 7.25 hours engaged service leave
* Fantastic professional and career development opportunities
* Up to 26 weeks (six months) paid parental leave
* Access to an Employee Assistance Program and Fitness Passport
Position Requirements
* A degree in Marketing, Communications, Digital Media or similar with at least four years’ subsequent relevant experience; or an equivalent combination of relevant experience and/or education/training.
* Advanced knowledge of content strategy principles, development and execution, including strong writing and editing skills.
* Knowledge of multi-channel content planning and adaptation (e.g., across web, SEM, eDMs, organic social, campaigns and other marketing collateral).
* Understanding of brand management frameworks, writing guidelines and content governance with experience developing templates, process and tools that uplift capability across teams.
* Familiarity with analytics, digital content systems and emerging technologies, including responsible use of AI is highly regarded, along with excellent stakeholder engagement and collaboration skills.
Application
For further information about this position, please refer to the Position Description.
Applications Close: 11:59pm, Sunday, 08 February 2026
Job Requisition ID: 6908
Contact Details: Stephanie Fay
* 5440 7109
When submitting your application, please include: Your current CV or resume, and a 1-2 page cover letter highlighting your relevant skills, experience and suitability for the position. Please note, applicants for the position must have full time work rights.
Work Rights: Visa sponsorship is not available for this position. Candidates must hold the full rights to work in Australia to be considered for this appointment.
CQUniversity is an equal opportunity employer and welcomes diversity in the workplace. Aboriginal and Torres Strait Islander people, and CQUniversity’s domestic and international student graduates with post-study work rights are encouraged to apply.
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