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Senior residential marketing strategist

Melbourne
beBee Careers
Posted: 14 June
Offer description

**Marketing Manager Role Summary**


About the Job

We are seeking an experienced Marketing Manager to join our team. The successful candidate will be responsible for guiding and enhancing the planning, execution, and performance of sales and marketing initiatives.


Key Responsibilities

* Campaign Performance Tracking: Lead campaign performance tracking, lead conversion analysis, and ROI reporting.
* Creative Collaboration: Collaborate with Sales Directors, Estate Managers, and creative agencies to deliver compelling marketing assets.
* Digital Campaigns: Manage digital campaigns (eDM, SMS, portals), listings, and CRM data integrity.
* Team Support: Support onboarding and training of marketing coordinators.
* Insightful Reporting: Produce insightful reports and dashboards to inform strategic decisions.
* Automation Improvements: Contribute to marketing automation and CRM integration improvements.


Requirements

* Residential Experience: Experienced in residential project marketing, including launches and multi-channel campaigns.
* Copywriting Skills: Skilled in copywriting, creative briefing, and asset approvals.
* Technical Proficiency: Proficient in CRM systems (Salesforce preferred) and Microsoft Office.
* Analytical Thinking: Analytical, organised, and confident presenting insights to stakeholders.
* Collaborative Mindset: A natural collaborator who thrives in a fast-paced, deadline-driven environment.


Qualifications & Requirements

* Education: Degree in Business, Commerce, Marketing or related field.
* Agent's Representative Certificate: Agent's Representative Certificate (advantageous).
* Police Background Check: Police background check required.


Why This Role?

* Innovative Environment: Work on high-profile residential projects with a passionate and supportive team.
* Collaborative Culture: Be part of a company that values innovation, collaboration, and continuous improvement.
* Balanced Role: Enjoy a role that blends strategic thinking with hands-on execution.

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