Digital Marketing Manager Role
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Our organisation is a leading provider in the Australian Energy markets, with offices across multiple states. We are known for our market share in the Energy Solutions for Hot Water Heat Pump and Lighting arena, where we supply the fit-out and installation to customers at both Commercial & Residential levels.
With several years of establishment under our belt, we are on a fast track of growth while maintaining a 'new' status as a multi-million dollar operator and highly profitable turnover business. This offers an exciting opportunity to join a dynamic team and contribute to the company's exponential growth.
The company culture is vibrant, built from forward-thinking and driven attitudes among likeminded staff in the head offices in Sydney & Melbourne. Our leadership embodies respectful and positive values, focusing on growth, collaboration, thinking outside the box, strategic recruitment, and clear family values.
About the Position
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This role is focused on digital marketing, branding, web, SEO, and marketing campaigns for both B2B and B2C. As part of this role, you will be responsible for:
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* Revamping our overall marketing strategy;
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* Running marketing campaigns;
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* Managing social media and online branding;
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* Helping redesign the website and logo;
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* Running campaigns through Facebook, Instagram, LinkedIn, etc.;
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* Generating inbound leads from B2C & B2B customers;
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* Designing materials like flyers, brochures, and info packs;
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* Managing the website and company's online aspects;
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* Achieving overall revenue growth through marketing;
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* Analysing campaign data, marketing performance results, etc.
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The Benefits of this Role and Company
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As a Digital Marketing Manager, you can expect:
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* Competitive salary based on experience level (negotiable);
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* Flexibility in the role once established for a few days working from home;
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* An established leading energy efficiency business;
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* Operating campaigns that drive real change for customers;
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* Contribution to reducing environmental impact and aligning with Net Zero 2050 plans;
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* Working alongside a vibrant team of professionals;
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* Full creative input on marketing projects;
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* Ability to put your stamp on the company and help steer its growth, contributing to your own career and achievement;
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* South West Sydney location, office-based role.
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Experience Required for the Role
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To succeed in this role, you must have a clear track record of experience in marketing or digital marketing.
Key qualifications include:
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* General digital marketing experience;
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* Creative ideas, branding, and presence;
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* Content, promotions, and marketing philosophy experience;
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* Social media, Facebook, Instagram, LinkedIn, etc. experience;
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* Identifying opportunities for improvement and gaps through data analysis;
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* Monthly campaign data analysis;
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* Collaborative setting experience with other staff members;
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* Expense management and cost forecasts for campaigns;
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* SEO experience;
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* Strong attention to detail, creativity, and data analysis skills;
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* Ability to work in a South West Sydney office.
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